Conservatives in America are not typically known as lovers of environmental advocacy. Well, our guest bucks that trend. Benji Backer, an environmental advocate and author of "The Conservative Environmentalist" joins Rick to discuss the urgent need for practical and innovative solutions to environmental challenges, critiquing both extreme denial and radical approaches currently dividing the political landscape. Backer emphasizes a historical bipartisan approach to environmental issues and proposes a balanced pathway that leverages American ingenuity and respects local knowledge.

﻿Timestamps:
[00:01:54] Green new deal vs. denial
[00:19:09] Becoming a conservative environmentalist

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A Conservative Environmentalist?

American democracy is being threatened, and *Rick Wilson* knows exactly who is responsible. In each episode, Rick calls out those who are the enemies of democracy and exposes their treachery- because sunlight is the best disinfectant. https://bit.ly/3P82A5g

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Politics

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There were just a few brave Republicans to openly criticize Trump for falsely claiming the election was stolen in 2020, today's guest was one of them. In this episode we welcome former Lieutenant Governor of Georgia, Geoff Duncan, for an insightful conversation about the state of the Republican Party and American politics. Duncan shares his unexpected journey into politics, his vision for a renewed GOP based on policy, empathy, and tone, and his courageous stand for election integrity during the 2020 election. They discuss Duncan's recent decision to support President Biden in 2024 to help the GOP rebuild post-Trump and critique the current divisive and chaotic influence within the party.

﻿Timestamps:
[00:03:37] Policies, empathy, and tone
[00:10:04] Taking sides in 2020
[00:14:19] Why I'm voting for Biden and why other republicans should too

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Another Republican Supports Biden

Introducing Unlocking Niche Audiences with Streaming TV Targeting with David Klein from Grow Your Law Firm. Follow the show: Grow Your Law FirmWelcome to episode 224 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with David Klein, Director of Business Development at ConsulTV. They discuss the benefits of Connected TV Advertising, offering a special deal for podcast listeners. David shares insights on tracking digital marketing campaigns and reflects on his experience with traditional TV advertising strategies.   David works with law firms and their agencies across the country helping them maximize the effectiveness of their programmatic media buying. After 15 years of managing pay-per-click advertising, SEO, targeted display ads, social media marketing, and website building, he joined ConsulTV in October 2021 to help digital advertisers move toward programmatic ad buying, especially in the OTT and online video arena.    What you’ll learn about in this episode:  How to Allocate Sufficient Budget:  Ensuring that enough budget is set aside for streaming ad campaigns is crucial, as underfunding can lead to poor outcomes. Just like direct mail campaigns require substantial investment for significant results, streaming ads need proper financial backing to be effective.   Focus on Targeting and Frequency:  The success of streaming TV ads heavily depends on how accurately audiences are targeted. Controlling how often ads are shown to the same viewer is essential to maximize impact without causing viewer fatigue.   Understand Cost Differences:  Although streaming ads might have higher costs per thousand impressions (CPMs) than traditional TV ads, the benefits of targeted reach and customization can justify the expense. Viewing the higher costs as an investment in more precise and impactful advertising can lead to better overall returns.   Technological Advancements in TV:  With more affordable smart TVs becoming common, the reach of streaming ads extends to a broader audience. Enhancements in TV technology not only improve user experience but also expand how advertisers can engage with potential clients.   Strategic Advertising for Lead Generation:  The primary objective of any advertising effort is to generate leads and drive business growth. Monitoring and analyzing the results of digital marketing campaigns ensures that law firms can adapt and optimize their strategies in an ever-changing media landscape.      Resources:  https://www.consult.tv/ https://www.facebook.com/Consult.tv https://twitter.com/ConsultvandOLV https://www.linkedin.com/in/davidkleinsalesleader/   Additional Resources:    https://www.pilmma.org/aiworkshop https://www.pilmma.org/the-mastermind-effect https://www.pilmma.org/resources https://www.pilmma.org/mastermindDISCLAIMER: Please note, this is an independent podcast episode not affiliated with, endorsed by, or produced in conjunction with the host podcast feed or any of its media entities. The views and opinions expressed in this episode are solely those of the creators and guests. For any concerns, please reach out to team@podroll.fm.

You Might Also Like: Grow Your Law Firm

History can be viewed through the lens of political upheaval and revolution. On today's episode Rick is joined by Fareed Zakaria to discuss Zakaria's new book, "The Age of Revolutions: Progress and Backlash from 1600 to the Present." They explore the historical patterns of cultural and political upheavals, beginning with the Tea Party movement and the cultural backlash during Barack Obama's presidency. Zakaria contrasts the incremental nature of the American Revolution with the more radical French and Russian revolutions. They delve into the challenges faced by modern authoritarian regimes in China and Saudi Arabia, the importance of America's post-war influence, and the need to navigate technological and economic transformations while preserving liberty and human dignity.
Fareed's new book, "Age of Revolutions: Progress and Backlash from 1600 to the Present", available now.

﻿Timestamps:
[00:01:28] A new era of cultural politics
[00:06:38] Is Trump a dictator?
[00:12:18] The expansion of rights
[00:15:24] Saudi Arabia and China

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A History of Political Upheaval

Introducing Five Tips to be Happier at Work (Dr Laurie at SXSW) from The Happiness Lab with Dr. Laurie Santos. Follow the show: The Happiness Lab with Dr. Laurie Santos Work is a worry. Are we paid enough? Should we be getting promoted quicker? Is artificial intelligence about to replace us all? 
Speaking at SXSW 2024, Dr Laurie Santos argues that because of all our career woes we often neglect our happiness. She walks through her top five tips for improving our workplace wellbeing - which will not only make us feel better, but might even cause our salaries to rise!  
Suggested reading from this episode:
Radical Compassion: Learning to Love Yourself and Your World with the Practice of RAIN by Tara Brach
Slow Productivity: The Lost Art of Accomplishment Without Burnout by Cal Newport
Self-Compassion: The Proven Power of Being Kind to Yourself by Kristin Neff
The Truth About Burnout: How Organizations Cause Personal Stress and What to Do About It by Christina Maslach
The Business of Friendship by Shasta Nelson See omnystudio.com/listener for privacy information. DISCLAIMER: Please note, this is an independent podcast episode not affiliated with, endorsed by, or produced in conjunction with the host podcast feed or any of its media entities. The views and opinions expressed in this episode are solely those of the creators and guests. For any concerns, please reach out to team@podroll.fm.

You Might Also Like: The Happiness Lab with Dr. Laurie Santos

How do we make sense of the chaos Donald Trump's election interference trial? To help us find clarity Rick welcomes Norm Eisen, a CNN commentator and the author of "Trying Trump." Eisen provides an insider's look into Donald Trump's first election interference criminal trial, offering detailed observations from his frequent visits to the courtroom. The discussion dives into the legal strategies and courtroom dynamics, particularly focusing on the impact of key testimonies and the prosecution's approach. Together they explore the broader implications of the trial on American democracy and the rule of law, discussing potential outcomes and the political landscape.

﻿Timestamps:
[00:01:59] Seeing Trump everyday
[00:11:05] Will he end up in jail?
[00:17:03] How do we undo Trump's example?

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A Conservative Environmentalist?

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