Boris Masis stumbled into his first accidental Product Management job when he became the internet director for an education company  in Boston, Massachusetts. Boris then went on to work as a web product manager at Shutterstock in New York, and as an Android product manager for Samsung in Singapore. Boris is currently at Google Singapore where he is the country lead for the Google Developer Platform. In this interview shares about his experience user researching for his products.

10.Boris Masis, Google on User Research, Usability Testing and customer interview techniques

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Startup advisor and early-stage investor focused on network effects. "Creator" of Breadcrumb.vc and Applied Network Effects (one of the highest rated courses on Maven) — both are globally renowned resources to learn about network effects. I'm also part of the Atomico Angel Program, where I invest in early-stage startups with network effects. Please direct all pitches and consulting/speaking requests to sameer@breadcrumb.vc.
14 years of experience in the technology ecosystem — distributed between technology startups and investing. For much of this time, I studied technology business models and network effects in a professional capacity and via independent projects. Previously, spent 5 years at App Annie, a Sequoia-funded, late-stage startup during its hypergrowth phase. There, I led a global, cross-functional team, working across product, marketing, and sales. Advised leading tech companies like Spotify, Shpock and Trainline. Before that, I was an early-stage investor focused on commerce businesses.
I have been quoted or mentioned in leading publications, including Reuters, Sifted, Business Insider, The Guardian, Sifted, and Techcrunch. My prior independent work has also been referenced in Philip Tetlock's book, Superforecasting.

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10.Boris Masis, Google on User Research, Usability Testing and customer interview techniques

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