Building and scaling product marketing teams | Selin Tyler, Senior Director & Head of Product Marketing at Dolby Laboratories

In this episode of Product Marketing Insider, Lawrence Chapman is joined by Selin Tyler, Senior Director & Head of Product Marketing at Dolby Laboratories. During this discussion, the pair discuss how product marketers can build and scale their teams, with Selin sharing her insights on a range of topics, including: How the product marketing team is structured at Dolby Laboratories. Essential hard and soft skills to look out for when recruiting new additions. Identifying when the time's right to scale your team. The signs your team is scaling too quickly - and the risks this can pose. What’re the toughest lessons you’ve learned when building and scaling your teams? Essential ingredients for a successful team. Her favored approach when leading teams. Which product marketing leaders do you admire? Have you applied any of their traits in your own practice?