In this episode we are going to look at what it takes to create a sales funnel for your information products, using a variety of different strategies to attract leads.
With me today is Ed Forteau is an innovative entrepreneur, a successful business coach and author of three best-selling books on marketing and sales. He founded the Effortless Enrollment System that uses advanced media buying methods that provides a steady flow of clients and new prospects to the media seller consistently. He believes that this client attraction strategy allows the media seller to take the role of a trusted advisor, instead of being the traditional salesperson during the enrollment process. This enrollment system cultivates a lasting relationship between the digital product creators and their clients.
Ed’s mission is to assist entrepreneurs, coaches and consultants to reach the fullest potential of their businesses. In this informative interview, you will learn about:
The two rules of thumb in creating an online business from scratch.
Which is better to do first, building the product or building the audience?
How to build an email list on a bootstrap budget
Are Telesummits helpful in building our list?
Why business owners who advertise make more money.
Different sources of cheap traffic, & how to use them to grow your business.
What to do if your high-end digital product launch isn’t successful.
And much, much more.
Mentioned in this interview
JV Insider Circle
Todd Brown, 6 Figure Funnel Formula
Christine Kloser, Transformational Author Experience
Casey Zeman, Easy Webinar
The Shift Network & Spring of Sustainability Telesummit
Where to Find Ed
Ed's Website
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In Gratitude
Eric Smith of Monster Beach Studio for creating our Entrepreneurs for a Change Theme Song
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