CBP 154: How to maximize word-of-mouth referrals for cash-based practice

Word-of-mouth referrals can be one of the easiest, lowest-cost ways to attract new patients to a cash-based practice. While this form of marketing can often be considered quite passive, there are a number of fairly easy things you can do that will improve your results. By employing these tactics, you’ll enhance your online credibility, powerfully connect with your target customer, and dramatically increase your word-of-mouth referrals.  In this podcast, I discuss specific strategies that will maximize your word-of-mouth referrals. You’ll hear how you can create a steady stream of patient reviews and how to make sure those reviews will highlight the best features of your practice and help you stand out in the marketplace. USEFUL INFORMATION: Check out our course: The Online Patient Attraction System