130: Choosing an eCommerce Platform for your Hardware Product

Tim Bucciarelli is a Director at IronPlane, an eCommerce agency that works with many large product brands. Tim has been a leader in the eCommerce space for almost 30 years. Today Tim is going to share some valuable knowledge on how inventors, startups, and small manufacturers can understand what eCommerce is, how to choose a great eCommerce platform for your current and future product needs, and how to do a good job of building out your platform, especially around business to business sales.

Today you will hear us talk about:

What is eCommerce

How do you choose the right platform to sell online

Back end platforms explained, and how they connect to front end

How do you do it well

Understand your customer

Understand investment

Wordpress and WooCommerce is an easy way to get started online

Shopify is a SaaS, a central piece of software

BitCommerce is a SaaS that is a bit more opened up

Adobe Commerce / Magento is larger and more customizable

EPISODE LINKS

Tim Bucciarelli / IronPlane Links:

Website: https://www.ironplane.com/

LinkedIn: https://www.linkedin.com/in/tim-bucciarelli/

The Product Startup Podcast Links:

Website: https://www.ProductStartup.com/

Instagram: https://www.instagram.com/ProductStartup/

LinkedIn: https://www.linkedin.com/company/ProductStartup/

Facebook Page: https://www.facebook.com/ProductStartup/

Facebook Group: https://www.facebook.com/groups/ProductStartup/

Pinterest: https://www.pinterest.com/ProductStartup/

Twitter: https://twitter.com/ProductStartup

YouTube: https://www.youtube.com/MakoInvent

Mako Design Links:

Website: https://www.makodesign.com/

YouTube: https://www.youtube.com/MakoInvent

Instagram: https://www.instagram.com/MakoInvent/

LinkedIn: https://www.linkedin.com/company/MakoDesign/

Facebook: https://www.facebook.com/MakoInvent/

Pinterest: https://www.pinterest.com/MakoInvent/

Twitter: https://twitter.com/MakoInvent/

Kevin Mako Links:

Instagram: https://www.instagram.com/Entrepreneurs/

LinkedIn: https://www.linkedin.com/in/KevMako/

Quora: https://www.quora.com/profile/Kevin-Mako

Facebook: https://www.facebook.com/KevMakoPage/

Twitter: https://twitter.com/KevMako/

About: MAKO Design + Invent is the original firm providing world-class consumer product development services tailored to startups, small manufacturers, and inventors. Simply put, we are the leading one-stop-shop for developing your physical product from idea to store shelves, all in a high-quality, cost-effective, and timely manner. We operate as one powerhouse 30-person product design team spread across 4 offices to serve you (Austin, Miami, San Francisco, & Toronto). We have full-stack in-house industrial design, mechanical engineering, electrical engineering, patent referral, prototyping, and manufacturing services. To assist our startup and inventor clients, in addition to above, we help with business strategy, product strategy, marketing, and sales/distribution for all consumer product categories. Also, our founder Kevin Mako hosts The Product Startup Podcast, the industry’s leading hardware podcast. Check it out for tips, interviews, and best practices for hardware startups, inventors, and product developers. Click HERE to learn more about Mako Design + Invent!