[DECODED] The Secret to Successful Product Development: From Data-Driven Decision Making to Intuition

This season on Decoded, brought to you by BigCommerce, we're going to break down the ways that winning brands build and launch new products, how decisions are made, how goals are set, and how an entire organization collaborates effectively to bring a new product to life.

Could a retailer be their own competition, and not necessarily in a good way, in the sense of chasing their own past a little bit and maybe not innovating and simply lightly iterating on something that worked for them maybe in a past season, in the past year or even a past decade? Join the conversation as Phillip and Aaron Sheehan sit down with Loretta Soffe, SVP of Global Retail at Assemble, to discuss this and more. Listen now!