Our industry is talking at and to each other all the time, which is something that sets us apart from most other industries. However, things can get noisy, and I see people falling into the scarcity mindset, which causes so many to make reckless business decisions. In this episode, I’m giving you the hard truths about why businesses are really suffering, and let me tell you, it’s not because of a recession! It is because the industry has massively elevated in the last 5 years and you’ve got blindspots in your marketing and clientele retention files, which I’m going to help you identify today.  Learn more at: https://thethrivingstylist.com/podcast/324 

#324 - Hard Truths: The Real Reason Stylists are in a Financial Pinch

The beauty industry has changed dramatically in the last 10 years.  

The days of hoping your good reputation and referrals was enough to grow or maintain your clientele died out and successful stylists today need a real marketing strategy.

It's actually never been easier to grow a clientele as a hair stylist or a business as a salon owner, yet stylists are giving up or struggling more often than they are thriving in this incredible industry.  

When I was first building my clientele, I realized immediately that nobody was teaching true business skills and long term strategies to stylists or salon owners.  What good is a license and an entrepreneurial passion without the skills and knowledge to actually make big things happen?

The Thriving Stylist podcast is a collection of interviews from super successful but not yet famous stylists, one-on-one coaching opportunities and actionable, strategic marketing techniques that you can use in your business today to see real results.

I'm Britt Seva, Social Media & Marketing Strategist for Hair Stylists and I look forward to helping you to create a wealthy life as a stylist.

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You may have heard about or noticed Meta’s new AI search feature, but are you set up for success in this new technology? This is where AI revolutionizes our industry, and it is one of the biggest breakthroughs we’ve had in this industry in the last number of years. In this episode, I share what I think is happening in our industry with Meta AI, my story of interacting with it so far, and how it is going to completely change the platform and the way we use it!  Make sure to head over to https://thrivingstylist.com/interviewquestions to snag your free PDF, The Ultimate Interview Question Guide - with 55 interview questions every salon owner should be asking!  Do you have a question for me that you’d like answered in a future episode? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast!  If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this… Learn more at: https://thrivingstylist.com/podcast/334 

#334 - How Meta's New AI Search Feature Will Impact Stylists

If you’ve been listening to the podcast, you know we’ve been on a roll with these exposé-style episodes, and I have another good one for you today! Lately, there has been a lot of talk and chatter about salon pricing, and several main stream media articles have been published about the downfalls of hair salons. As professionals, I believe that we need to always be taking the pulse of what consumers are saying, so in this episode, it’s time to open our ears in order to understand what the perception about our industry really is!   Do you have a question for me that you’d like answered in a future episode? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast!  If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this… Learn more at: https://thrivingstylist.com/podcast/333 

#333 - Main Stream Media is Coming Down Hard on Salon Pricing Structures

In the past the structures were super simple, but now things have gotten so much more complicated. That’s why today, I want to talk about the stylist compensation methods that are working in our industry right now.  I’m excited to dive deeper into this topic with you, so whether you are a stylist or a salon owner, let's open up a broadened conversation about compensation structures and options that are available so that everyone wins. Learn more at: https://thrivingstylist.com/podcast/332 

#332 - Commission structures that work today

I’ve been speaking about what I call “The Great Divide” for years now, and let me tell you, we are in it! In this episode, I want to go deeper and look at the pricing crisis we find ourselves in right now, and the important things to keep in mind as we operate our businesses in today’s environment.  Although you know I’m all about you seeing your business as a stylist or salon owner being a true business, let’s remember that we are all heart-centered at the same time. We can always find the compromise in this as we explore topics like pricing and the current market conditions, and it’s my intention that what I share here will help give you a better perspective of it all!  Learn more at: https://thrivingstylist.com/podcast/331   

#331 - The Pricing Crisis and How We Got Here

Today I want to take a deep dive into industry education and expose it ALL for you! I have so much data and information to share on this topic, but my goal is to represent the stylists, the salon owners, and the educators. In preparation for this episode I have had many conversations and my intentions for this episode is to try and make everyone feel heard!  Whether you're an educator looking to improve, a stylist seeking better opportunities, or an owner aiming to invest wisely in education, this episode offers actionable advice for creating win-win situations in our industry!  Did you hear? Thriving Stylist Appreciation Month is our way of celebrating you, and this year we’ve made it better than ever!  Throughout the month, we’ll give back to YOU by dropping free trainings, PDFs, exclusive sneak peeks at our Member's-Only podcasts and so much more! Tap to sign up and start unlocking your free gifts throughout the entire month! Learn more at: https://thethrivingstylist.com/podcast/330   

#324 - Hard Truths: The Real Reason Stylists are in a Financial Pinch

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