WorkParty

How Tieghan Gerard Gained 5M Instagram Followers Without a Social Media Strategy

04.19.2023 - By Dear Media, Jaclyn Johnson, Marina MiddletonPlay

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Tieghan Gerard launched her blog Half Baked Harvest when she was just 19 years old. Just over 10 years later, she’s got 5 million followers on Instagram, and her website averages that many viewers per month—if not more.

The self-taught chef, recipe maker, and food stylist sits down with Jaclyn on today’s episode to discuss pivoting career paths, the process of getting a cookbook deal, and her social media strategy—plus, what it’s like working with her mom as her business partner.   RESOURCES: To connect with Tieghan Gerard click here

Or find her @halfbakedharvest on Instagram

To connect with Jaclyn Johnson click here

To follow along with Create & Cultivate click here

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 Produced by Dear Media

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