The reigning kings/queens of intimacy products have honored us with an audience. We learn how this multinational designs, tests and battles to open the benefits of luxurious pleasure to you, us and everyone!

Hope you enjoy, let us know what you think! 

Lucija and Sandra are Global Brand Manager and Art Director at LELO. 

Check out their website if you're curious 

https://www.lelo.com/ 

insta: @lelo_official

The F1s for the boys: 

https://www.lelo.com/f1s-developers-kit-red

follow us and be part of the learning gang: 

insta: @the_icarus_idea

How to design high-end pleasure: LELO Lucija Mlačak & Sandra Mrkšić

Better aim too high and fail than aim too low and… also fail. Five years of studying ‘really hard’ and then what? We are finding out what graduated Industrial Design Engineers are doing with their career. From creating a million dollar start-up to designing revolutionary toilets. 		

Also fun for non IDE-students

Follow for inspiration: @the_icarus_idea
Contact: icarus.podcast@gmail.com

Arts

Literature

Performing Arts

Design

Food

Fashion & Beauty

Visual Arts

Nowadays, a lot of students seem to want to move away from the East after the graduate, as the West supposedly would have more to offer. Though, is this assumption fair? Enschede houses a lot of innovative, very student friendly engineering companies, of which Dynteq is one of the best examples. In this episode we talk with Rob Lenferink, who founded Dynteq with two of his friends after they developed their plan during and after a school assignment. How did all of this come to be, what is the company involved in now and how can an engineering student prepare themselves for Dynteq (or another engineering company)? Find out here and now! 

As our committee consists entirely of students, every now and then comes a time that some of our members graduate, or find another path in life, and therefore move on from the university and our committee. Currently we have arrived at one of these points, which means that we will have to take some time to find some fresh recruits for our podcast. At the same time, the recording studio is going into a renovation, which prevents us from using it. Though, as we need some time to extend our member count anyway, this will probably not limit us all that much.
We hope you are looking forward to our return, and to meet some new faces in the future!

On insta we share our journey to find out how broad our horizon as Industrial Design Engineers can be: @the_icarus_idea (always open for DM’s) 

Content: 
00:00 Intro 
01:57 How does Dynteq, Rob’s company, operate and what do they get involved with?
12:20 The origin and development of the Fulpra cargo bike, and an insight into various other projects of Dynteq
23:31 Rob’s view on the future of product design and development and Dynteq’s role within that future
29:12 Rob’s advice

Founding a company: When you take your school assignment a bit too serious... - Rob Lenferink


We all know Tom, right? Either as a peer or as a TA in our studies at the UT. But did you know that Tom recently transitioned to being an actual teacher of the program? According to Tom, some people say they were born to be a designer because they always took things apart, but Tom says he never did that. What kind of designer does that make him? Find out the details of his story in the first episode of this new Mini series! 

You might notice some sound issues, which were caused by a problem with our mics. As we are in a new studio, we are still figuring some stuff out. We hope you bare with us while we familiarize ourselves with the new equipment! 

Sketching the future with Tom Feij: A journey from student to teacher

Who doesn't love boardgames and toys? Exactly noone, but games and toys are also products which should be designed so that's why we are talking to Kasper Schriek this episode. He started in the summer of 2018 with his new job at Goliath and already worked on numerous products, his favorite is Reaxion, a mix between LEGO and Domino, but how does that work and what should you keep in mind designing this? Learn this and more in the latest episode of the Icarus Idea.
Hope you enjoy!
XXX the icarus idea
Some interesting things:
Reaxion: https://nl.goliath.services/product-categorie/reaxion/ 

"If it's not fun, I'm not doing my job right" - Goliath designer Kasper Schriek

What do you do if you got asked to design a thing you have never heard of? Will you back out or will you grab it with both hands and start getting busy? Jeroen van Erp did the last thing when someone asked him to design a website in the early 90's. And that website was the start of Fabrique, a strategic design agency that has created the sites and platforms for IKEA, Lowlands, Rijksmuseum and many more.   
Besides that Jeroen is an author, one of the books he wrote is "think like a designer, don't act like one' a book you should defenitely check out. But how does a designer think, that's what we try to find out in this episode.   What do you think is necessary to think like a designer? Let us know in the comments.   
XXX- The icarus idea
Worth checking out:
https://www.fabrique.nl/
https://lowlands.nl/
https://www.bol.com/nl/nl/f/think-like-a-designer-don-t-act-like-one/9200000081031975/
https://www.fabrique.com/blog/2021/12/hack-system/





"The designer is dead, long live the design team": Fabrique director Jeroen van Erp

We're back with another episode and this time with someone that isn't technically a designer at the moment but we thought she was so cool so we should interview her.   
She started outworking at Philips and later working for Philips as a freelance designer. She desigined a lot of things like coffeemakers, shavers for which she even won an award.   
However around 2005 she became an artist, making beautiful paintings. So why the switch? And can your job as a designer influence your work as an artist (or vice versa). Find out in this episode.  
Let us know what you learned on instagram or send us an mail at icarus.podcast@gmail.com  
XXX - theboisandgurls  
Check out Saskia's work at: 
http://www.saskiadingelstad.com/

How to design high-end pleasure: LELO Lucija Mlačak & Sandra Mrkšić

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