What does running ultra-marathons have to do with running an interior design firm? Today’s guest, Holly Snow Hollenbeck, is an inspiring former ultra-marathon runner, who takes lessons she learned as an athlete and applies them to running her interior design business.
Before establishing HSH Interiors in 2002, Holly developed her business acumen working in investment banking, consulting and at an internet start-up. Ultimately, she decided to pursue what she had always loved, and enrolled at UC Berkeley’s Interior Design Program. Now Holly helms a staff of 12 designers with two offices, one in SF and one in Tahoe. While Holly’s projects are predominantly in the Bay Area and Tahoe, her portfolio includes projects in Los Angeles and Wyoming.
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How to Stay Passionate and Motivated in the Interior Design Business

The interior design business podcast for interior designers, architects, and home professionals. Hosted by interior design and digital marketing pro, Darla Powell.
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Can niching down your business actually multiply your income? Is it possible to make a luxury service like design accessible to more people? How do you set boundaries with clients and start attracting the type of people you love to work with? All this and more on today's episode with Elle & Yvette of Decorelle Studio!
We are Elle & Yvette, sisters and founders of Décorelle Studio, a luxury interior design firm servicing the DMV area and beyond. We founded Décorelle in 2018 to fill a gap in the interior design market – one that often fails to capture the newlyweds who just bought their first home, the empty nesters who want to reimagine their nest, or the bachelor(ette) who is just starting life out. Over the years, we have mastered the art of marrying the luxury that is interior design and accessibility.
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REPLAY: How to Make Luxury Design Accessible

Do you think you don’t need to hire a PR agency, or that being featured in magazines won’t lead to clients? Today’s guest, Jeanne Collins, shares all the success she gained from working with a PR agency, plus some tips on strategy and how much it costs to hire a PR agency. Stay tuned!
Jeanne Collins is an award-winning interior designer who left the corporate world behind to find her true self through design and internal reflection. Her firm, JerMar Designs, works with executives and entrepreneurs, focusing on projects that combine sophistication and balance with inner and outer wellness. Jeanne is an Architectural Digest AD Pro 2024 Featured Designer, winner of the 2022 Luxe Magazine Red Award, and she was also recently nominated as an HGTV Designer of the Year.
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Increase Your Visibility With a PR Agency

Are you thinking about starting your own company, or have you already started one but are struggling to stay afloat? Today's guest, Lindsie Davis of Blueberry Jones Design, has lots of tips on how to develop reliable systems to take control of your business. We discuss time blocking, how to avoid scope creep, and how to price out your services. Stay tuned!
Blueberry Jones Design is a Texas-based interiors firm founded by Principal Designer Lindsie Davis, specializing in high-end full-service residential design. Lindsie is known for creating eclectic, playful homes that push creative boundaries and enhance her client's unique lifestyles. Her background in art influences her bold approach to the colors, patterns, and textiles that distinguish a Blueberry Jones home.
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How to Maintain Your Own Company as a Sole Entrepreneur

What is the difference between commercial and residential design projects? Does all commercial design have to be sterile? How was the hospitality design industry impacted by the pandemic, and has it bounced back? Designer Amanda Jacobs answers all this and more on today's episode. Stay tuned!
Amanda Jacobs Design, with over a decade in freelance interior and event design, specializes in transforming spaces with a focus on hospitality. Based in Louisville, Kentucky, AJD crafts inviting environments that blend aesthetics with warmth and thoughtfulness, inspired by clients' personalities and cultural influences. They create harmonious spaces that exude luxury and sophistication through a meticulous and collaborative approach.
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What is Boutique Hospitality Design?

Are you struggling to voice your opinion on the job site with contractors? Do you want to feel empowered to speak up in a male-dominated space? Today’s guest, Elizabeth Lord-Levitt, shares some tips on how to learn the ins and outs of construction so you can feel knowledgeable about every step of your next project. Stay tuned!
Elizabeth's construction centered approach to her designs is a culmination of almost 20 years in the remodeling industry. As a CMKBD and CLIPP certified designer with a masters degree in real estate and construction management, Elizabeth applies her construction knowledge to her designs, resulting in completed projects that are not only aesthetically impactful, but practicable and obtainable. She also holds a real estate license, and is the founder of Built4Design Residential Academy.
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How to Stay Passionate and Motivated in the Interior Design Business

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