Do you lean into data when analyzing real estate deals? In a competitive market, ANY kind of advantage goes a long way towards helping you land better deals. And guess what? Harnessing the power of data is much easier than you think. Today’s guest delivers a handful of helpful tips, tricks, and tools that all rookie investors can use!
Welcome back to the Real Estate Rookie podcast! Today, we’re joined by Ariel Herrera—data scientist by day and real estate investor by night. Five years ago, Ariel decided that real estate was going to be her path to financial freedom. Like any eager investor, she devoured as many articles, podcasts, videos, and books as she could get her hands on at the time. Once she realized that she could combine her love for data science with real estate, there was no looking back!
In this episode, Ariel shares about the competitive edge you can gain by being a data-driven real estate investor. She recommends several tools and systems, all of which are easy to implement and require ZERO coding. Additionally, you’ll learn how to choose your market, invest out-of-state, and save a ton of time with a few deal analysis shortcuts!
In This Episode We Cover:
How to find better real estate deals through the power of data science
Tools and systems you can use to analyze deals (WITHOUT any coding!)
Leveraging the equity in your portfolio to purchase MORE properties
Creating consistent cash flow with the house hacking strategy
How to find and purchase properties in other states (and countries!)
And So Much More!
Links from the Show
Find an Agent
Find a Lender
Ashley's BiggerPockets Profile
Ashley's Instagram
Tony's BiggerPockets Profile
Tony's Instagram
Real Estate Rookie Facebook Group
Join BiggerPockets for FREE
Ask Us Your Investing Question
Apply to Be a Guest on the “Real Estate Rookie” Podcast
Financially Free in 2.5 Years by Buying “Low Risk” Rental Properties
Tools Mentioned in This Episode:
ChatGPT
Apify
Google Bard
Browse AI
Zapier
Redfin
Books Mentioned in the Show:
Long-Distance Real Estate Investing by David Greene
Connect with Ariel:
Ariel's BiggerPockets Profile
Ariel's Website

Check the full show notes here: https://www.biggerpockets.com/blog/rookie-349
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349: How to Use Public Data to Find Real Estate Deals That 99% of Investors Miss w/Ariel Herrera

Ready to build your real estate empire… but not sure where to begin?
Think of us as your personal trainer.
From detailed breakdowns of real-world deals… to one-on-one coaching sessions and a warm, welcoming community… hosts Ashley Kehr and Tony J Robinson bring on a wide range of guests to tackle the “newbie” questions you've wondered about but might be afraid to ask.
Looking to 10X your real estate investing business this year? This show isn’t for you.
Looking for your first, second, or third deal -- or envisioning a more modest portfolio? Step right up. 
Every Monday, Wednesday and Friday, we’ll arm you with the tips, tools, and roadmaps you'll need as you embark on your journey toward financial freedom.

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MANY people invest in real estate for financial freedom. Unfortunately, not all investors get there. The truth is that a little cash flow won’t allow you to quit your W2 job or support an early retirement. You need a LOT of cash flow, or you need a bigger portfolio!

Welcome back to the Real Estate Rookie podcast! With two college degrees and a successful career, Dan Marklin had what many people envy in life. But one day, after realizing that the top rung of the corporate ladder wasn’t as glamorous as it seemed, he began to dream of something more—a job that would afford him total financial freedom and allow him to spend more time with loved ones. It wasn’t long before Dan had dived headfirst into the world of real estate investing, buying his very first rental property.

In this episode, Dan will show you the method he used to scale his portfolio from zero units to over ninety doors in just THREE years! Along the way, you’ll learn the differences between cash flow, cash-on-cash return, and an even MORE important data point to consider when analyzing rental properties. But that’s not all. Dan spares no detail when recalling one of his real estate horror stories and shares how YOU can overcome the challenges of multifamily property investing!

In This Episode We Cover
How to achieve financial freedom by investing in real estate
Why YOU should start investing in small multifamily in 2024
Cash flow, cash-on-cash return, and internal rate of return explained
The MOST important data point to consider when analyzing properties
How to scale your portfolio WITHOUT sacrificing time or cash flow
And So Much More!

(00:00) Intro
(01:05) The Journey to Financial Freedom
(07:55) EASY First Steps
(13:02) How to Analyze Rentals
(19:52) Buying the First Property
(23:45) Dan’s “Horror” Deal
(33:14) Finishing the Rehab & Scaling
(39:38) Connect with Dan!

Check out more resources from this show on BiggerPockets.com and https://www.biggerpockets.com/blog/rookie-405
Interested in learning more about today’s sponsors or becoming a BiggerPockets partner yourself? Email: advertise@biggerpockets.com 
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405: Financial Freedom in 3 Years by Scaling with Small Multifamily w/Dan Marklin

How do you know if a rental property will make enough cash flow before you buy? Budgeting is KEY. When breaking down a deal, it’s critical that you account for the costs of all capital expenditures (CapEx), maintenance, and repairs. Overlooking an important line item could easily put you in the red!
 
Welcome back to another Rookie Reply! In today’s episode, we’re going to show you how to budget for the everyday operating costs that come with owning rental properties, as well as how to set minimum cash flow requirements when analyzing a rental. Should you find a partner for your next house hack? We get into the potential advantages and disadvantages of joining forces with other investors. We also talk about the many tax benefits in real estate and whether you need a limited liability company (LLC) to maximize them!

If you want Ashley and Tony to answer a real estate question, you can submit a question here, post in the Real Estate Rookie Facebook Group, or call us at the Rookie Request Line (1-888-5-ROOKIE).

In This Episode We Cover
How to budget for everyday rental expenses, maintenance, and repairs
How to set minimum cash flow requirements when analyzing deals
The pros and cons of forming a real estate investing partnership for a house hack
How to distinguish capital expenditures from repairs and maintenance
Whether you NEED an LLC to reap all of the tax benefits of real estate investing
And So Much More!

(00:00) Intro
(00:31) Claiming Tax Write-Offs
(04:02) Budgeting for Property Expenses
(15:45) Partnering on a House Hack?
(23:42) CapEx vs. Repairs & Maintenance
(26:37) How Much Cash Flow Do You Need?
(32:37) Send Us Your Question!

Check out more resources from this show on BiggerPockets.com and https://www.biggerpockets.com/blog/rookie-404
Interested in learning more about today’s sponsors or becoming a BiggerPockets partner yourself? Email: advertise@biggerpockets.com 
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404: Rookie Reply: The Rental Property Expenses You CAN’T Afford to Miss

Buying small multifamily properties is an easy way to build a portfolio, and with a little creativity, you don’t even need a ton of money! Despite a rocky start to his real estate journey, today’s guest was able to take advantage of a HUGE investing opportunity and buy several properties in very little time.

Welcome back to the Real Estate Rookie podcast! Like many new investors, Sean Reischel started out using the house hacking strategy. Unfortunately, things didn’t go to plan, as an incident involving spaghetti and his garbage disposal ultimately drove a tenant out of his property. However, Sean was able to turn this bad situation into a golden opportunity by renovating the unit, raising rents, and placing a new tenant quickly. Fast forward only a few years, and Sean and his wife own five small multifamily properties worth a combined $2.7 million!

Whether you need help with financing or partnerships, this episode is loaded with practical tips that even the greenest investor can use. Sean shares how he teams up with other investors to buy properties faster, as well as how rehabbing and refinancing properties has increased his buying power. He even dives into his main markets—Salt Lake City, Utah and Louisville, Kentucky—and the investing strategies he deploys in these areas!

In This Episode We Cover
How Sean turned a house hacking “hiccup” into $2.7 million in small multifamily
How to analyze real estate deals using the one-percent rule
What to look for when choosing a new market to invest in
Using the power of refinancing to buy MORE rental properties
How to scale your real estate portfolio faster with partnerships
And So Much More!

(00:00) Intro
(01:11) Sean’s FIRST House Hack
(06:55) The “Spaghetti” Fiasco
(12:49) Renovating the Damaged Unit
(21:33) The Louisville, KY Market
(27:22) Finding & Funding Deals
(33:26) Changing Roles & the Investor “Pitch”
(38:16) Connect with Sean!

Check out more resources from this show on BiggerPockets.com and https://www.biggerpockets.com/blog/rookie-403
Interested in learning more about today’s sponsors or becoming a BiggerPockets partner yourself? Email: advertise@biggerpockets.com 
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403: House Hacking Blunder to $2.7 Million in Small Multifamily by Doing THIS w/Sean Reischel

The hardest part of real estate investing is, of course, getting started. Once you have your first rental property, it’s much easier to scale your real estate portfolio than you might think—even if you don’t have much money to your name!
 
Earning modest salaries from their nine-to-five teaching jobs, Rob Schou and his wife couldn’t afford a large down payment on an expensive property. But by starting multiple side hustles and sharpening their DIY home renovation skills, they were able to purchase a cheaper property and add value to it. The best part? This created a “domino effect,” giving them more capital and momentum for future deals. Even when they didn’t have everything figured out, taking action and having multiple exit strategies meant they always turned a profit—even when a project didn’t go to plan!
 
In this episode of the Real Estate Rookie podcast, you’ll hear about some creative side hustle ideas you can use to fund your next down payment. You’ll also learn how to choose a niche that aligns with your long-term goals, as well as how to build your “buy box” and find the right market. But that’s not all. Rob even dives into new construction, showing you how to buy land, vet builders, and more!

In This Episode We Cover
The “domino effect” and how ONE deal can help you land your next deal
How to find the perfect investing strategy for your long-term goals
How to build your “buy box” and choose a market to invest in
Lucrative side hustles that can help fund your next down payment
Why you MUST have multiple exit strategies for every new deal
How to properly vet a builder for new construction projects
And So Much More!

(00:00) Intro
(00:58) Buying the Vacation Home
(10:51) Side Hustling for Down Payments
(16:39) Analysis Paralysis & Finding Your Niche
(24:16) New Construction 101
(28:26) How to Vet a Builder
(36:17) Choosing Your “Buy Box” & Market
(42:37) Connect with Rob!

Check out more resources from this show on BiggerPockets.com and https://www.biggerpockets.com/blog/rookie-402
Interested in learning more about today’s sponsors or becoming a BiggerPockets partner yourself? Email: advertise@biggerpockets.com 
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402: The “Domino Effect”: How to Build an Entire Portfolio from ONE Property w/Rob Schou

Want more cash flow with less stress while running your rental property portfolio? Then you need self-management! Amelia McGee and Grace Gudenkauf, seasoned investors and the minds behind BiggerPockets’ newest book, The Self-Managing Landlord, show you exactly how to do it. This episode peels back the curtain on the misconceptions that scare most investors away from self-managing their properties (like those feared 2 AM toilet emergencies!). Amelia and Grace expose how these scenarios are less frequent than most people think and offer smart strategies to handle them effortlessly.
The duo dives into the financial perks of taking the reins on property management, from dramatically cutting costs to boosting tenant retention and cash flow. They lay out a spectrum of management models—from DIY to hiring a dedicated team—and share their personal triumphs (and trials) within each approach. This is THE practical playbook for making property management a cornerstone of your real estate success.
You’ll learn how to establish effective systems for tenant onboarding, routine maintenance, and urgent repairs, ensuring your property management is both stress-free and profitable. Whether you’re just dipping your toes into real estate investing with your first property or looking to refine your existing portfolio, this episode is packed with actionable tips that promise to make your portfolio more passive! 
In This Episode We Cover:
How to lower your costs and boost your cash flow significantly with self-management
What being a landlord is actually like, and why it’s not all 2 AM toilet calls 
Building your real estate team so you can handle less of the day-to-day and focus on the big picture
Practical advice for setting up systems that streamline tenant onboarding and property maintenance
Grace’s $8,500 bookkeeping mistake that you CAN NOT afford to make
Tips for handling urgent property issues with WAY less stress 
And So Much More!
Links from the Show
Find an Agent
Find a Lender
Ashley's BiggerPockets Profile
Ashley's Instagram
Tony's BiggerPockets Profile
Tony's Instagram
Real Estate Rookie Facebook Group
Join BiggerPockets for FREE
Submit Your Real Estate Rookie Question!
Get Tips, Advice, & Support in the BiggerPockets Forums
Get RentRedi Property Management for FREE with a BiggerPockets Pro Membership:
BiggerPockets Pro
RentRedi
Real Estate Rookie 111 - 26 Doors in 1 Year? Here’s How You Can Do It Too! w/Amelia McGee
Real Estate Rookie 161 - Using Calculated Risk to Acquire 17 Doors In Under a Year (at Age 24!) w/ Grace Gudenkauf
BiggerPockets Real Estate 938 - Scaling from 0 to 20+ Doors Using These “Self-Management” Tools & Tips w/Amelia McGee and Grace Gudenkauf
Tools Mentioned in Today’s Show:
Loom
Monday.com
Connect with Amelia:
Amelia's BiggerPockets Profile
Amelia's Instagram
WIRE (Women Invest In Real Estate)
Connect with Grace:
Grace's BiggerPockets Profile
Grace's Instagram

(00:00) Intro
(01:10) The Right Way to Manage Rentals
(04:42) What Being a Landlord is Like 
(08:20) Why You MUST Self-Manage 
(14:42) Onboarding Tenants 101
(20:41) Lease Agreements
(26:56) The $8,500 Mistake
(30:08) Do This RIGHT Now!
(35:09) Building Your Team
(41:40) Grab the Book!

Check out more resources from this show on BiggerPockets.com and https://www.biggerpockets.com/blog/rookie-401
Interested in learning more about today’s sponsors or becoming a BiggerPockets partner yourself? Email: advertise@biggerpockets.com 
Learn more about your ad choices. Visit megaphone.fm/adchoices

349: How to Use Public Data to Find Real Estate Deals That 99% of Investors Miss w/Ariel Herrera

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