How do the best copywriters write a good story lead? By using Emotion. To help you write copy with more emotion, Michael Hauge shares 5 mistakes ordinary storytellers make, and how to avoid “skimming the surface” on a good story.

Ep 152: Michael Hauge - 5 Mistakes of Ordinary Storytellers

Marketing is the #1 make or break element in any business. Dive into the marketing trenches with former stand-up comedian and copywriting A-Lister Kevin Rogers as he talks to real business owners (both online and off) to discover which marketing and copywriting tactics have the biggest impact on their profits.

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Bittersweet - it's the final episode of Truth About Marketing, but why!? (Actually, the reason is pretty cool. Check it out...)

Ep 164: Farewell (Last Truth About Marketing Episode)

Roy Peter Clark is America’s Writing Coach. In this episode, Roy is going to break down a 6 word sentence from Macbeth, and show us the impact of our word choice. It’s a simple lesson that can feel like a revolution for your writing.

Ep 163: Roy Peter Clark - The incredible 6-word writing reframe

Laura Belgray reveals her email process that out-converts most gurus and the secret “revenue driving” power that fuels her emails.

Ep 162: Laura Belgray - The Email Style That Out-Converts Every Other Guru In Your Space

Keith Krance will share how to use Facebook Ads to generate new leads and customers 365 days a year while reaching new audiences (Even if you only launch your product once a year).

Ep 161: Keith Krance - How To Convert (and Keep Converting) On Facebook

Abbey is a brilliant copywriter, business coach, and copy voice expert, but her new project is her biggest idea yet… If you’re a freelancer, you’ll want to hear what Abbey thinks could soon be your new reality.

Ep 152: Michael Hauge - 5 Mistakes of Ordinary Storytellers

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