The Cipher

206: Nana Ashhurst

06.19.2017 - By Shawn SetaroPlay

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Nana Ashhurst, formerly Carmen, played a key role in the history of hip-hop’s most iconic label, Def Jam, and in the career of its co-founder Russell Simmons. Of course, before that, she met Malcolm X through her activist parents and ran revolutions in Grenada—no big deal. She joined Def Jam in the 1980s as Russell’s assistant, but quickly worked her way up to president. While there, she also oversaw Russell’s expansion into fashion, movies, and comedy with properties like the fashion label Phat Farm and the TV show Def Comedy Jam. Nana oversaw Def Jam in the early 1990s, right as gangsta rap was beginning to take over the industry, and she has some valuable insights into how and why that happened. She also, as you’ll hear, has a fascinating political background and family history that informed her work in hip-hop. See http://theciphershow.com/episode/206/ for full show notes and comments.

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