Online Selling Podcast

Online Selling Podcast - Kole Imports

03.31.2016 - By Chris WilkeyPlay

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So I got this email about 2 months ago from a guy named Ty. It wasn’t unusual that I received some sort of salesy email, but this one caught my eye. 

“Hey Chris,

I appreciate the opportunity to tell you more about our business and what we offer.

Kole Imports is in its 31st year of business and we are one of the nation’s largest direct importers of general merchandise.  We have products ranging from dollar store merchandise all the way up to $30-$50 retail items.   We sell to everyone from your local discount stores all the way up to national chains like Walmart, Boscov’s, DD’s Discounts and many more.

I developed our FBA services here where customers can purchase on our website and we can prep and ship their orders straight in to one or multiple fulfillment centers. We have thousands of products to choose from and a great selection of optional prep services.  Everything from labeling to bundling to repackaging and more. 

With our labeling service customers have the option to essentially private label one of our generic products and create their own product pages.  We have seen great results with this approach.

The process is super easy and streamlined and is explained in the FBA guide that I wrote here.

I can go on but not sure how much detail you are looking for.

I think this would be a great opportunity for your members.  We would also be willing to create some custom coupon codes for you that can be given out to the group that would help save even more off our wholesale prices.  I’ve also done webinars and live presentations on our services in the past and would be happy to do the same.

Feel free to reach out via phone or email of you have any more questions or need more details.

Looking forward to the relationship!”

That was word for word the email I received. The part that caught my eye was: “I developed our FBA services here where customers can purchase on our website and we can prep and ship their orders straight in to one or multiple fulfillment centers.”

So instead of running into the Facebook group and telling everyone and their brother about this service, I decided to do what I do best: Test, test, test.

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