492: Outpacing the Competition | Would Your Office Stand Out in a Bustling City? | Dr. Arti Jagirdar

How does one successfully launch a boutique dental practice in a saturated market like New York City? In this episode, we speak to, Dr. Arti Jagirdar, who shares her journey of establishing Flatiron Dental, a distinguished dental practice that offers more than just the basics. She offers a candid account of her decision to adopt a patient-centric, fee-for-service model and its subsequent impact on the practice. Dr. Jagirdar’s unique offerings such as sleep apnea treatments and airway consultations have been key in differentiating Flatiron Dental in the bustling cityscape of New York.

We also delve deeper into the nitty-gritty of setting up shop, from navigating lengthy lease negotiations to the vital role of legal consultations in contract signings. Dr. Jagirdar also recounts the unexpected challenge of a trademark battle over her practice's name, underlining the importance of resilience, legal advice, and the power of standing by your choices with integrity. Rounding up the conversation, we discuss the critical role of cultivating relationships and harnessing the power of word-of-mouth in attracting new patients to your practice, and how becoming a thought leader in the dental community can build a strong brand presence.

What You'll Learn in This Episode:The importance of a unique service offering in a densely saturated marketInsights into the fee-for-service model in dentistryWhy never to sign a contract without a lawyer's approvalHow to handle unexpected challenge such as trademark disputesThe power of word-of-mouth and relationships in building a patient baseThe potential for thought leadership to strengthen your brand

Don't miss this episode full of valuable insights from Dr. Jagirdar - it's brimming with lessons for anyone wanting to make their mark in a competitive market!‍‍

Guest: Dr. Arti JagirdarPractice Name: Flatiron DentalCheck out Arti's Media:Website: https://www.flatirondentalnyc.com/Instagram: https://www.instagram.com/flatirondental/Flatiron Dental Playlist: https://open.spotify.com/playlist/5qHLpjIikJHlEOVv3Y7dYY?si=5d09cbd507704653‍

Other Mentions and Links:‍Podcasts:438: DR. AVI PATEL | CLEAR ALIGNER ADVISORBooks:Man's Search for MeaningThe Denial of DeathThe Artist's Way: 30th Anniversary EditionSoftware:Open DentalBusinesses/Brands:Henry ScheinWonderist AgencyHDA Accounting FirmMethod - Unified SmilesTend Offices in NYCIdeal PracticesBreakaway SeminarsInvisalignQueensboro Plaza Dental CareLocations/Establishments:NYUFordham LawMount KilimanjaroKois CenterBanks/Financial Institutions:First Citizens BankBank of America Wells FargoHuntington BankProvideOrganizations:HIPAAOSHASpear EducationPeople/Connections:Robert MontgomeryDr. Michael NguyenDr. Frank SpearDr. Alina Lane - all smiles DentistryAlan Withall - Henry ScheinDr. Scott LeuneJayme Amos - Ideal PracticesElizabeth Mulderig - Ideal PracticesReed Wrisley - Practice Real Estate GroupPatrick Black - Precision Contracting CorpJaclyn Ionin - Intellectual Property AttorneyMike Gharib - Ideal PracticesChrystle Cu - CocoflossOther:Maslow's Hierarchy of NeedsMarfan Syndrome‍Host: Michael Arias‍Website: The Dental Marketer Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍

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