I've had it all during my business journey—the wins, the failures, the ups and the downs. And had I known what I do now, my journey would have been much quicker and smoother! So, in today's episode, I'm sharing the best business advice I can give you to build a business that's sustainable in the long term.- Why your foundations need to come first to minimise stress and overwhelm *before* you scale and grow.- How approaching problems by doing the easy/exciting parts first *doesn't* work and the imperfect action you can take instead.- The benefits of the first steps (you're *never* too advanced for step 1!) and how this helps to focus on your ideal client.- Why building a profitable, sustainable, long-term business requires you to prioritise (now) the things that will deliver these long-term results.SHOW LINKS:- Join my free masterclass - Foundations for Six Figures and Freedom. How to grow your business without burning out. DM me “Masterclass” on Instagram (@stephtaylor.co) or visit https://stephtaylor.co/freedom-masterclass to save your seat.- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabiLet's be Instagram friends: https://instagram.com/stephtay...

9 pieces of the best business advice I can give you for 2024

How do I grow my business faster? What's the secret to success? How can design a business that serves me, not the other way around?Your host, Steph Taylor, asked all of these questions right before she built a million-dollar online business from the ground up in just a few short years. But she made every mistake along the way. Now, Steph's sharing the strategies she wishes she'd known when she was dreaming up her business plan from her corporate cubicle. The advice she wishes she'd had when she was juggling painful clients, answering client calls at 3 am and wondering if she would ever find financial freedom with her business. If you ever feel like you're the only one who hasn't cracked the secret to success in your online business, this show is for you. If you have big dreams but feel like you're not getting anywhere, this show is for you. If you wish you could put your growth on 8x speed and skip straight to the good part, this show is for you. Every Monday, Wednesday and Friday, you can expect mindset advice, actionable marketing tips, and strategies to build a business that brings you more profit, more freedom and even more joy. Prepare to walk away from every episode feeling inspired to take action. Because the secret sauce is Imperfect Action.

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While you don't need a huge audience to launch your online course, group program or membership, you do need to understand some key differences and have a clear strategy in place. In today's episode, I'm sharing the biggest mistakes I see business owners making when they're trying to launch to a small audience.- How identifying and avoiding common mistakes when launching to a small audience can set you up for success.- Why launching is a repeatable process—a strategic vehicle to sell your offers (regardless of audience size).- The 4 key ways to maximise your launch profits with a tiny audience.- Understanding when to use paid ads—and when not to.SHOW LINKS:- Podcast Episode #674 "How can I develop the right lead magnet for a particular offer, and do I need more than one?": DM me "674" on Instagram (@stephtaylor.co) for a direct link- To join the Launch Magic waitlist: DM me "magic" on Instagram (stephtaylor.co) or visit stephtaylor.co/magic- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabiLet's be Instagram friends: https://instagram.com/stephtay...

Small audience? Don't make these mistakes in your next launch

Growing your following or getting more subscribers isn't going to make you more sales—especially if your offers aren't already converting. More followers does not equal more profit, unless your business is already profitable and your offers are already converting well. In today's episode, I'm sharing why audience size isn't the be all and end all of business growth—and what you can focus on instead.- Why large followings can have hidden problems that negatively affect conversion and sales.- How getting your foundations in place is really important *before* you scale.- Why shifting your perspective regarding your content can help to nurture the audience you do have—moving them closer to buying.- Why you can't keep creating free content and hope that someone likes it and buys your offer.- The importance of a clear, intentional sales process to actually sell your offers.SHOW LINKS:- DM me “magic” on Instagram (@stephtaylor.co) to join the Launch Magic waitlist or visit https://learn.stephtaylor.co/launch-magic-waitlist- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabiLet's be Instagram friends: https://instagram.com/stephtay...

A bigger audience doesn't mean more profit: What to focus on instead of audience size

As humans, we fear failure. Like somehow it'll be the end of the world. But failure is inevitable in business. You can't predict what will work and what won't—you just have to try, and then get up and try again. In today's episode, I'm sharing 7 ways that failure works *for* you and not against you.- How understanding the core of fear and failure will help you to take baby steps towards the thing that you want to do.- Why failing actually speeds up your success in the long term by learning and growing.- How allowing yourself to be a beginner is important for growth and success.- Why focusing on what you want to achieve is essential—rather than focusing on what you want to avoid.- Why dealing with fear is one of the most challenging things about running and building an online business.- Why failing is never a waste of time!SHOW LINKS:- DM me “CC” on  Instagram (@stephtaylor.co) or visit https://stephtaylor.co/conversion-campaigns to join the waitlist for the next round of Conversion Campaigns membership enrollments.- DM me “magic” on Instagram (@stephtaylor.co) to join the Launch Magic waitlist or visit https://learn.stephtaylor.co/launch-magic-waitlist- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabiLet's be Instagram friends: https://instagram.com/stephtay...

7 ways that failures (and mistakes) work FOR you in your business

Hard truth: The only real way to make money in your business is to sell. Otherwise, you go broke. Money isn't a dirty word. Money is how your business gets to reach more people and make a bigger impact. In today's episode, I'm sharing how you can sell your offers without feeling too sales-y.- How shifting your mindset can help you to see why selling is an act of service for your audience.- What selling *is* and what it is *not*.- How using your sales content and messaging strategically can help to pre-empt and address their hesitations.- The importance of stories and case studies when it comes to selling.- What's *really* going on when you're worried your offer isn't "good enough".SHOW LINKS:- DM me “CC” on  Instagram (@stephtaylor.co) or visit https://stephtaylor.co/conversion-campaigns to join the waitlist for the next round of Conversion Campaigns membership enrollments.- DM me “BYBS” on Instagram (@stephtaylor.co) to find out more about “Boost Your Brand’s Superfans” or visit https://stephtaylor.co/boost-your-brands-superfans- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabiLet's be Instagram friends: https://instagram.com/stephtay...

5 small shifts to sell your offers without feeling sales-y

Growing your audience can be a long, hard slog. But it doesn't have to be. Audience growth can be simple—if you follow the two-part formula I'm sharing in today's episode. Having one part of the formula without the other (or having neither) just won't cut it in today's online world. In today's episode, I'm sharing 3 ways this shows up and how you can fix it.- How balancing both sides of the audience growth equation is important for successful audience growth.- Why creating great content is only as good as the strategy implemented to promote it.- Why focusing on intentional promotion strategies over organic social media growth is critical.- How creating remarkable content will set you apart and move the needle on audience buy-in.- Why getting out of your comfort zone and consistently delivering remarkable content can pay dividends for the growth of your business.SHOW LINKS:- DM me “BYBS” on Instagram (@stephtaylor.co) to find out more about “Boost Your Brand’s Superfans” or visit https://stephtaylor.co/boost-your-brands-superfans- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabiLet's be Instagram friends: https://instagram.com/stephtay...

9 pieces of the best business advice I can give you for 2024

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