With over 1.75 million podcasts, you may be thinking it's impossible to gain an audience if you start a new podcast, right? Think again. This week on the podcast, Tyler is joined by Jeremy Enns from Counterweight Creative to talk about what it takes to start and grow a podcast in 2021. Have a question for the podcast? Follow Tyler on Instagram and shoot him a DM.  Podcast Roadmap and Free Mini-Course mentioned in the show can be found at https://counterweightcreative.co/casualfridays The Casual Fridays Podcast is sponsored by Smiirl. Smiirl displays the like or follower count of your business in real-time. Podcast listeners save 20% with promo code CASUALFRIDAYS - order now at https://www.smiirl.com

Podcasting for Business: How to start and grow a podcast in 2021

Looking to get on the social media marketing fast track? The Casual Fridays Podcast is your go-to podcast for what's working today in digital and social media marketing. Each week, Tyler Anderson gets up close and personal with top brands and leading experts to discuss the latest in social media, content marketing, and more. Discover what's working and what's not working across Facebook Marketing, Instagram Marketing, YouTube Marketing, and more. Learn actionable strategies and tactics that you can implement today. Casual Fridays is a digital and social media marketing agency that supports exciting brands in hospitality, tourism, and entertainment.

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Everyone talks about "authenticity" across social media, yet so few of us know how to follow through. Why? Because being yourself in front of the whole world on social media feels scary. This is why you see so many people brand themselves as someone we think will be more appealing than their real selves.  Today on the podcast, Jessica Zweig, Founder of The SimplyBe. Agency, a personal branding company, joins Tyler to discuss a no B.S. approach to increasing your self-worth and net worth by simply being yourself.  [PODCAST SPONSORS]  Smiirl: The Smiirl Counter for Instagram & Facebook is a surprisingly powerful way to talk about your business's social media pages in real life. Save 20% with promo code CASUALFRIDAYS at https://smiirl.com

Personal Branding: An Authenticity-first Approach to Branding YOU!

The pandemic impacted many people and businesses in March of 2020. Carlos Gil was one of them. As a professional speaker, Carlos faced the reality that his income was about to come to a screeching halt. He knew he had to reinvent himself and find a way to provide for his family. His solution, jumping into e-commerce.  Today on the podcast, Carlos joins Tyler to share that story. Carlos talks about the business's early days and how he and his brother-in-law struggled at first. But, with some savvy guerrilla marketing and TikTok strategies, they turned it into a thriving business and have a bright future ahead.  Carlos's new business: https://outlawmasks.com Outlaw Masks on TikTok: https://www.tiktok.com/@outlawmasks Want to create a website or landing pages on a budget? Casual Fridays Podcast Listeners can save 20% on LeadPages! Start a 14-day free trial here: https://leadpages.com/casualfridays 

TikTok Marketing Tactics: How Outlaw Masks Leveraged Guerrilla Marketing and TikTok to See Tremendous Growth in 2020

Did you know last December, in one of the stimulus bills that Congress passed, tucked away among the tax breaks, were a few provisions intended to counter online piracy, including the CASE Act? Of course, you didn't. Any average person didn't. The CASE Act, standing for Copyright Alternative in Small-Claims Enforcement, creates a small claims court within the U.S. Copyright Office, meaning violators could be liable for as much as $30,000 per violation. 

CASE Act Explained: What the CASE Act means for content creators and small businesses

In this episode, Tyler shares with you how to ask for Yelp Reviews to not get filtered by Yelp's algorithm. He also talks about breaking news with Clubhouse's Accelerator Program and Google's test of cost estimates in local search results. Plus, he answers some questions.  Do you want to apply for Clubhouse's Accelerator Program? Do so here: https://airtable.com/shrXUvZUuu6p8fIKZ Are you tapping into the power of user-generated content? Tack streamlines user-generated content management for marketing teams. Get started today at https://foundontack.com Want to create a website or landing pages on a budget? Casual Fridays Podcast Listeners can save 20% on LeadPages! Start a 14-day free trial here: https://leadpages.com/casualfridays 

How to Ask For Yelp Reviews That Don't Get Filtered; Clubhouse's Accelerator Program; Google tests cost estimates in local search results; Plus much more!

Are you a local business that struggles with creating content, going live on Facebook or Instagram, or finding time to try emerging new tools like Clubhouse? If so, you'll want to listen to this week's podcast, where Tyler dives into the social media collaborations. Tyler talks about the impact and influence social media collaborations can have, and he provides specific examples on how to organize collaborations with other local businesses or brands. [SPONSORS] The Smiirl Counter for Instagram & Facebook is a surprisingly powerful way to talk about your business' social media pages in real life. Save 20% with promo code CASUALFRIDAYS at https://smiirl.com Need help managing user-generated content? Tack streamlines user-generated content management for marketing teams. Get started today at https://foundontack.com

Podcasting for Business: How to start and grow a podcast in 2021

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