RED 269: The Live Event Business - What Now?

You've probably had the experience of meeting somebody from your past and saying, "I'm glad we're not together anymore." That's how I feel about producing live events. At least right now. There was a time when I was hot and heavy into producing and promoting live events – I've done HUNDREDS since starting my business in 1995. And even in the best of conditions, it's always a gamble. I had a college professor who had been in this business. He told me there was no greater rush than having a successful event, but no quicker way to lose money than having one fail. He wasn't kidding. In This Episode: A high-ticket event with a lot of money on the line A high-volume event with a lot of people coming A business where you got a big percentage of your money via public speaking Having 70% of your income vanish overnight – POOF! Have a live event coming up? You have options. Working with live event promoters during this time The best thing you can do is you're a speaker (or otherwise performing) at a live event Links To Things We Talk About: Terry Weaver The Thing Help Your Expert Friends Reach More People... If you like RED Podcast, subscribe now and you'll never miss an episode. And if you really like RED, I'd appreciate you telling a friend (maybe even two).