American Hysteria

Sea Monkeys

12.18.2023 - By Chelsey Weber-SmithPlay

Download our free app to listen on your phone

Download on the App StoreGet it on Google Play

The novelty pets known as Sea Monkeys have delighted and disappointed millions of American children since they were first marketed in the early 1960s, with the nostalgia-fueled craze returning decade after decade, even after the creator was linked to Neo-Nazi activities. Described in the highly exaggerated ad copy as the most lovable pets in America, these tiny, allegedly monkey-like aquatic creatures are actually nothing more than microscopic brine shrimp, usually used as fish food in pet stores. In this episode, we will look closely at the history of Sea Monkeys and their ingenious but controversial creator, and take you through the comic book ad copy that marketed junky novelty items directly to children using language both deeply misleading and hilariously hyperbolic.

Get our Folk Devils United merch here

Become a Patron or subscribe on Apple Podcasts to support our show and get early ad-free episodes and bonus content

Call our Urban Legends Hotline and share a teenage tale you heard growing up

This episode was written, produced, and hosted by Chelsey Weber-Smith

Sound design by Clear Commo Studios

Research Assistant: Riley Swedelius-Smith

Producer and Editor: Miranda Zickler

Voice Acting by Will Rogers

Learn more about your ad choices. Visit megaphone.fm/adchoices

More episodes from American Hysteria