Marketplace Tech

Shopify is taking on e-commerce giants

02.25.2021 - By MarketplacePlay

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Small businesses rushed to get online during this pandemic. And suddenly, all kinds of companies wanted to help with that: Amazon, Facebook, Etsy, Intuit and Shopify, the Canadian company that helps merchants create websites, enable payments and ship goods to customers. Shopify had unprecedented growth last year. It revamped its Shop app, which tracks shipments, to include local shopping collections. And it’s got deals with so-called marketplaces, like Facebook and Instagram, Walmart and Google, to let merchants on its platform also sell on those platforms. Molly speaks with Harley Finkelstein, the president of Shopify. He told her a draw for small-business owners is that Shopify lets them own their own customers.

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