Sponsors:  Do you need a new website or marketing agency? Mention this podcast episode for Docsites' special Black Friday offer during the month of November, 2023! https://www.docsites.com/landing-pages/ddb/  Welcome back to Dental Drill Bits! This week, we're thrilled to have Ali from our sponsors, Docsites, back on the show. Ali dives deep into the  three essential steps for successful online marketing campaigns tailored specifically for your dental practice. We tackle the challenges of getting discovered by potential patients, exploring strategies to increase visibility and attract more eyeballs to your practice. Discover how to build authority and brand recognition, ensuring that potential patients not only find you but are eager to choose your services. Ali shares insights on preventing potential patients from getting lost in the mix and maximizing the impact of your marketing dollars through an effective follow-up process. Plus, uncover the power of a professional website that showcases social proof, your dental philosophy, and the welcoming atmosphere of your office.  Hit play on this episode for a healthy dose of digital marketing wisdom from Ali this week!  You Can Also Reach Out to Ali Here:  Phone: 818-416-0007

Standing Out in the Dental Crowd: The 3 Must-Have Steps for Online Visibility

Sandy Pardue of Classic Practice Resources & Michael Arias of The Dental Marketer discuss issues facing the dental practice owner of today. This is the podcast where you will want a pen and paper to take notes on every single procedure, system, step by step process, and lessons Sandy shares that she has accumulated in 40 years. 

Enjoy the fun, laid-back vibe as things get real.


Sandy is an energetic lecturer and consultant in the area of dental practice management. She is Director of Consulting with Classic Practice Resources and has over 40 years of “hands-on” experience.

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Management

Can you really find the perfect fit for your practice through better interviewing techniques? In this episode of Dental Drill Bits, Michael and Sandy uncover effective hiring strategies that can transform how you build your team. They explore the essentials of preparation, from the types of questions that reveal a candidate’s true nature to the value of incorporating personality and intelligence tests. You'll learn how to uncover what candidates expect in terms of salary and work environment, and why having a comprehensive policy manual and organized systems are non-negotiable for running a smooth operation.  But it’s not just about the mechanics of interviewing. This episode also sheds light on the softer side of hiring—like creating a welcoming and inclusive atmosphere that retains top talent and the benefit of involving your team in hiring decisions. With practical advice tailored for dental practices, Michael and Sandy offer a masterclass in aligning your hiring practices with your practice’s culture and long-term goals.  What You'll Learn in This Episode:  Key strategies for effective interview preparation. The types of interview questions that uncover a candidate's true nature. Importance of personality and intelligence tests in the hiring process. How to identify candidates' expectations about salary and work environment. The role of a policy manual and organized systems in hiring. Questions to ask (and avoid) to assess candidate fit. Creating a welcoming and inclusive work environment to retain staff. Integrating team opinions in the hiring process. Practical advice for improving your dental practice’s hiring process.  Don’t miss out on these game-changing insights—tune in to the full episode now!  Sponsors: Do you need a new website or marketing agency? Check out what Docsites can do for you: https://www.docsites.com/landing-pages/ddb/              Mentions and Links: Communities/Groups: Dental Gumbo Group Events: Boston 2024 Front Desk Pro Seminar Tools/Resources: DentalPost Indeed ZipRecruiter 2024 Salary Survey Hirewise Cedar HR Wonderlic Personality Test            

Are You Asking the Right Questions While Interviewing?

How can cutting-edge technology streamline the entire patient journey in your practice? In this episode, Michael and Sandy sit down with Dr. Gina Dorfman, the visionary founder of Yapi, to explore how this comprehensive dental software solution is transforming the industry. Dr. Dorfman passionately discusses the latest Yapi updates, such as a sleek new interface, enhanced appointment reminders, and innovative tools like insurance verification, credit card processing by text, and two-way patient texting. Each feature is designed to streamline practice management, improve patient care, and boost the efficiency of your front office.  But that's not all—Dr. Dorfman shares her broader contributions to the dental community, including her active involvement in the Dental Gumbo Facebook group and a special offer for our listeners. Whether you're a dental professional eager to modernize your practice or someone intrigued by the latest advancements in healthcare technology, this episode is a goldmine.  What You'll Learn in This Episode:  What new features are included in the latest Yapi update and how they benefit dental practices How Yapi’s enhanced appointment reminders and internal communication tools work The advantages of Yapi’s insurance verification and text-based credit card processing How the two-way texting feature with patients can improve patient engagement   Ready to transform your dental practice with the latest technology? Listen in to discover how Yapi can elevate your practice to new heights!  Sponsors:            Elevate Patient Care with Automation: Are you looking for dental software that puts your patients first? From online scheduling to online forms, patient communication, and office coordination – Yapi simplifies every step of the patient experience. Find out more here, and be sure to mention Dental Drill Bits for a special offer! https://yapiapp.com/    Mentions and Links: Community/Groups: Dental Gumbo Group Dentaltown   Terms: SAAS   Insurance Companies: TDIC (The Dentists Insurance Company)   Practice Management Software: Dentrix Open Dental  Eaglesoft   Products/Brands:  Invisalign Starbucks Amazon            

Top Innovations in Dental Software? A Deep Dive into Powerful Yapi Tools

Are you tired of complex billing structures and challenging patient finances? In this episode, we connect with Dr. Abby Neville, who has transformed her dental practice by leveraging the remarkable Plan Forward membership plan. This innovative package simplifies processes, cuts costs, and uncoils the often tangled world of insurance and payments for both patients and practitioners alike.  Dr. Abby takes us on a journey of transformation—a success story wherein she harnessed the Plan Forward initiative for enhanced savings and preventive care. We delve into the nitty-gritty of how the plan works, how easy it is to implement, and the impressive time and cost savings it offers. Hear from Dr. Abby as she underscores the paramount importance of patient well-being and why centering your practice on their best interests is the key to successful utilization of the membership plan.  What You'll Learn in This Episode:  An in-depth understanding of Plan Forward membership plans The simplicity and cost-saving nature of Plan Forward The role of treating patients well and focusing on their well-being in successful plan implementation The benefits of preventive care under Plan Forward Steps to implement the Plan Forward in your practice   Tune in to learn how you could potentially revolutionize your practice with your own membership plan!  Sponsors: Don’t just look ahead. Plan Forward. Discover the dental membership plan partner that empowers your entire office. Created by a team in your shoes. Find out more here, and be sure to mention Dental Drill Bits for a special offer! https://www.planforward.io/              Mentions and Links: Community/Groups: Dental Gumbo Group   Organizations: ADA           

How to Get Patients on Board with Your New Membership Plan!

What is the KEY role front office staff play in a successful dental practice? In this episode, we dive into office management with Michael and Sandy. A conversation taking you behind the scenes of Sandy's recent Front Desk Pro and upcoming office management training seminar, this episode underscores the vital role live training and phone skills in your office.  Sandy gives us an in-depth look into the weighty importance of answering calls professionally and demonstrating empathy. The strategic approach to scheduling appointments is another element under the spotlight in this discussion. The duo also delve into the significance of having front office staff who are well-versed in the services a dental practice offers, the proper use of verbal skills, and how online scheduling can take your practice to a new height. So get ready to broaden your horizon in office management and enhance your dental practice to its utmost potential.  What You'll Learn in This Episode:  The benefits of live front office training in the dental industry. Strategies for effective and professional call answering. The importance of empathy in patient communication. Tips for efficient appointment scheduling. The role of service knowledge in front office management. The impact of effective verbal skills on patient experience. The value of online scheduling for improved efficiency.  Don't forget to tune in and participate in this discussion, as you won’t want to miss these tips on improving your dental practice's front office operations!  Sponsors:            Elevate Patient Care with Automation: Are you looking for dental software that puts your patients first? From online scheduling to online forms, patient communication, and office coordination – Yapi simplifies every step of the patient experience. Find out more here, and be sure to mention Dental Drill Bits for a special offer! https://yapiapp.com/  Mentions and Links: Community/Groups:            Dental Gumbo Group   Events: Front Desk Pro Seminar November 15th, 2024   Establishments: French Quarter Ritz Carlton   Brands/Products: Ford Explorer Zoom Whitening   Services: CallRail   TV: Saturday Night Live

Tips to Becoming a Dental Ringmaster

Ever wonder how you can find the balance between longevity and vitality in the fast-paced dental world? This episode dives right into it with our guest Dr. Uche Odiatu, a wellness guru with a difference. A practicing dentist, certified personal trainer, yoga instructor, and undoubtedly charismatic speaker, Uche brings a holistic understanding of health and fitness. His unique approach helps us navigate towards optimal physical health and sharp mental clarity, with surprising insights into simple lifestyle adjustments and experiences with holistic remedies.  Dish out nutritional myths and embrace the seminal role of whole foods to support overall health; that's Uche's mantra. He brings clarity to complex nutritional concepts showing us how a well-informed approach to diet and health can work wonders. Alongside, he busts popular mythology around diets, proteins, carbohydrates, and even eggs! As they say, the proof of the pudding is in the eating, so pop in and savor the learning curve with Dr. Uche Odiatu.  What You'll Learn in This Episode:  Insight into achieving optimal physical health and mental clarity. How simple lifestyle adjustments can offer crucial health benefits. Understanding the role of whole foods in maintaining health. Dealing with nutritional myths and understanding misunderstood food items in your diet. The impacts of popular diets and the importance of a well-informed approach.  Looking to redefine your health and wellness journey? Dive into this informative episode today, wrapped with inspiring insights and practical health advice that paves the way for a healthier tomorrow.  Sponsors: Do you need a new website or marketing agency? Check out what Docsites can do for you: https://www.docsites.com/landing-pages/ddb/              Mentions and Links: Community/Groups:            Dental Gumbo Group   Events: Bulletproof Summit   People: Richard Branson Jeff Bezos Kate Moss Elvis Presley Pat Riley John Madden Jamie Oliver Mick Jagger Gordon Christensen Tom Brady Ricky Gervais  Hippocrates Kevin Hart Albert Einstein   Products/Brands: PEMF Mat SAD Light Virgin Whole Foods Albertsons Oura Ring Fitbit Formula 1   Terms/Concepts: Ergothioneine REM Sleep Dunning-Kruger Effect Stephen Covey - Competence Model   Organizations: American College of Sports Medicine NSCA National Institute of Health American Academy of Pediatric Dentists   Mushrooms: Reishi Crimini White Oyster Shiitake   Books/Publications: Sapiens: A Brief History of Humankind NY Times   TV/Shows: Hells kitchen   Artists/Music: The Rolling Stones (I Can't Get No) Satisfaction

Standing Out in the Dental Crowd: The 3 Must-Have Steps for Online Visibility

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