We are tackling the four slowest months in the salon industry head-on. Say goodbye to years of suffering through those dreaded slow times, as we dive into game-changing mindset shifts and ingenious marketing tips that will transform your business.Join us as we reveal the secrets to staying motivated, maintaining a positive mindset, and overcoming the challenges of the slow season. From unique marketing strategies to ignite client interest, to expert insights on planning for profitability, we'...

Surviving the Salon Slump: Mindset & Marketing

Whether you are a mess literally OR figuratively we are here to help you take imperfect action to find your success as a hairstylist. Each week we deep dive in to tough topics to address the struggles we face in our industry. We push the boundaries, break the stereotypes and go hard against the "norms" that make us feel inferior.

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Abby and Kelsey discuss the importance of vetting your mentors in an industry where "experts" and "leaders" abound. Thanks to social media and marketing, it's easy to assume someone's the best educator for you. But are they really? We discuss the backgrounds of different educators, questioning their experience and the success of their students. Learn how to avoid flashy courses that overpromise and underdeliver, and find out why the right guidance is crucial for your career growth.Get $50 off...

Who are you Learning from as a Hair Stylist?

In this episode, hosts Abby and Kelsey tackle a heated debate from social media about salon hours and client convenience. The spark? A viral TikTok rant about the lack of hairstylists working nights or weekends, forcing some to take PTO for hair appointments.We dive into the tough balance between meeting client needs and protecting our personal time as stylists. Hear from professionals like us who choose to work evenings and how the industry is shifting towards empowering stylists to manage t...

PTO for Hair Appointments? Abby and Kelsey Weigh In.

In this episode, hosts Kelsey Morris and Abby Warther dive into the art of creating exclusive VIP experiences in the salon world. They share a treasure trove of strategies to make every client feel like a VIP, from invitation-only services that ooze exclusivity to personalized thank-you notes that acknowledge client loyalty and inspire continued patronage.Kelsey and Abby peel back the curtain on effective VIP lists, early-access booking, and innovative touches like personalized mailers with s...

Crafting Stellar Salon Experiences: Kelsey and Abby's VIP Secrets.

Join Kelsey Morris and Abby Warther as they debunk myths about what it really takes for hairstylists to be successful. In each episode, they tackle common misconceptions about pricing, client relationships, and the true art of hairstyling. From Abby’s  financial revelations to Kelsey’s insights on salon dynamics, they cover essential topics like hiring practices and the balance between hard work and passion for the craft.Get $50 off your Blonde Catalyst Tour ticket! Use this link or the ...

Cutting Through the Myths: Mastering the Art of Salon Success

Dive into an honest chat with Kelsey Morris and Abby Warther on the subtle art of client conversations. We're tackling the touchy subject of client shaming, exploring the stigmas around box color and DIY hair jobs. This episode cuts through the old-school industry vibes to question if we're educating or just trying to keep clients loyal.We'll break down the real deal between box color and salon services, giving you the lowdown on what's best for hair health, budget, and beauty goals. It's all...

Surviving the Salon Slump: Mindset & Marketing

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