The Play by Play 17 - The New Era of Marketing for Gen Z

Hosts: Jack McFarlane & Nick Schlemmer

This week on The Play by Play podcast, Jack McFarlane and Nick Schlemmer are back with a great episode all about marketing to Gen Z. They chat about:

- New job opportunities, income sources, and the influencer culture

- Marketing to Gen Z through TikTok

- The importance of attracting Gen Z workers by offering opportunities for growth and aligning with their values

- Workplace technology and mental health

- Quote of the show

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The New Era of Marketing for Gen Z

At Work in America, the longest running and top downloaded HR podcast, focuses on human resources, management, leadership, and workforce technology. The show is hosted by Steve Boese, the Co-Chair of the HR Technology Conference and Trish McFarlane, CEO of H3 HR Advisors.

Business

Investing

Careers

Management & Marketing

Business News

Shopping

Harnessing AI to Transform the Job Search and Recruitment Process

Host: Trish Steed

Guest: Fred Goff, Co-Founder & CEO of Jobcase

Today, Trish sat down with Fred Goff of Jobcase to talk about the potential of AI to transform job search and recruitment processes.

- Harnessing AI for job search and recruitment

- Empowering workers through AI and community

- Overcoming barriers for marginalized groups

- Democratizing skills assessment in the hiring process

Thank you for joining the show today!  Remember to subscribe wherever you get your podcasts!

Harnessing AI to Transform the Job Search and Recruitment Process

Prioritizing Employee Experience for Frontline Workers

Hosts: Steve Boese & Trish Steed

Guest: John Hadeed, US Vice President, People & Culture at Primark

Today, we met with John Hadeed from Primark to talk about the importance of the employee experience for frontline workers. We look at the dynamic retail landscape, focusing on Primark's strategic growth plans and innovative HR strategies, and explore how prioritizing the workforce, fostering career development, and enhancing the employee experience will drive success in the market. From recruitment to leadership development, we discuss how Primark attracts and retains talent while emphasizing people over technology. 

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This episode of At Work in America is sponsored by Paychex, one of the leading providers of HR, payroll, retirement, and insurance solutions for businesses of all sizes. We’ve worked together with Paychex and 9 of our HR insider friends to assemble a comprehensive guide to HR tech in 2024.  With so many new technologies hitting the market and what’s quickly becoming an AI- obsessed work culture, it can be hard to find a starting point. This toolkit is the first step in cutting through all that noise. Grab your free copy today at paychex.com/awia.

Prioritizing Employee Experience for Frontline Workers

The Play by Play - Cryptocurrency Basics with a Digital Assets Trader

Hosts: Jack McFarlane & Nick Schlemmer

Guest: Collin Kanyuck, Digital Asset Execution Service Analyst

This week on The Play by Play podcast, Jack McFarlane and Nick Schlemmer talked with Collin Kanyuck about cryptocurrency investing and trading and what you need to know to get started.

- What is cryptocurrency?

- Buying and mining cryptocurrencies

- Crypto investing strategies and avoiding emotional decision-making

- Crypto investment risks and potential future growth

- The potential to change the finance industry

Thank you for joining the show today!  Remember to subscribe wherever you get your podcasts!

Cryptocurrency Basics with a Digital Assets Trader

Vulnerability, Leadership, and Trust in the Workplace

Hosts: Steve Boese, Trish Steed

Guest: Pat Wadors, Chief People Officer, UKG

Today, we spoke with Pat Wadors of UKG about the importance of vulnerability and trust in the workplace. Some of the topics we discussed are:

- Building trust in organizations through vulnerability and accountability

- Neurodiversity, accommodations, and psychological safety in the workplace

- Employee check-ins and using AI to support meaningful conversations

- How technology can help foster human connection

Thank you for joining the show today!  Remember to subscribe wherever you get your podcasts!

Vulnerability, Leadership, and Trust in the Workplace

Overcoming the Roadblocks to a Better Employee Experience

Host: Mervyn Dinnen

Guest: Kate Featherstone, Product Manager at MHR

In this episode Mervyn Dinnen talks to Kate Featherstone, Product Manager at HR Software specialists MHR, about their latest research into improving employee experience.

During the conversation they discuss:
Why employee experience is so importantBest ways to find out how your people feel about their experienceTopline research findingsWhat are organisations doing well and where might they be failingHow can companies use technology to better understand the experience their people are gettingThe role of annual surveys and potential pitfalls when interpreting resultsUsing sentiment analysis
Learn more here

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The New Era of Marketing for Gen Z

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