Founder's Journal

1,000 True Fans

01.26.2024 - By Morning BrewPlay

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Episode 99: I’m going to be reading & analyzing one of the most famous essays that has been published on the internet in the last 20 years: 1,000 True Fans by Kevin Kelly. Kevin Kelly is the founding Executive Editor of Wired magazine & he wrote 1,000 True Fans to illustrate the ability for creators on the internet to make a very meaningful living with a seemingly small number of consumers or customers.

While the essay was written in 2008, I believe it is as if not more relevant today in an age of technological and content abundance.

Link to the essay: https://kk.org/thetechnium/1000-true-fans/ 

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