The Merriweather Council Podcast

5 Ways to Prepare Your Business for Maximum Success Following a Viral Post

05.06.2021 - By Danielle SpurgePlay

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✨ If your product went viral tomorrow, would you be ready? Small business owners are so lucky to have an abundance of tools at our disposal for creating and sharing content right now, such as Youtube, Instagram, and TikTok. I know that can be overwhelming at times, but it is a good thing overall. There are so many ways to create content and places to publish that content. Content is being consumed more than ever. It’s probably ‘easier ‘ than it has ever been to go viral.  But what does “going viral” mean? For the context of this episode, “viral” just means you are getting a lot more attention than you usually average or anticipated, rather quickly.  Going viral can be fantastic for your business! It can create a lot of visibility and increase your sales short or long term and help your business grow! A viral post can lead to even more new opportunities! It can connect you to more of your ideal customers.  Whether you are trying to go viral or not, you want to be able to handle it if you do, in fact, find yourself in a place where your product has suddenly blown up overnight. It is important to remember that, as business owners, the closest we can get to being ‘in control’ is to be proactive.  Being proactive will help you to maximize the exposure for as much good as possible. For full show notes and more tips on how to prepare your business to go viral, please visit merriweathercouncilblog.com/146.

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