Why Researchers are Being Laid Off, & How Thinking Like a Detective Can Save Your Research Career w Ari Zelmanow, Head of Research at Twilio Ep 110

On #wayofproduct this week, Dr. Ari Zelmanow, the Sherlock Holmes of consumer market behavior, joins us to share his journey from police detective to Research Leader at Twilio and how his unique perspective transforms how businesses approach research and decision-making.

Here's a sneak peek of our conversation:

⭐ How agile methodologies in software development impacted the speed and approach of research.

⭐ Ari's unique journey from law enforcement to leading research in major tech companies.

⭐ The critical role of research in the business environment and how researchers can serve as strategic advisors.

And there's a lot more insight into where that came from!

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