Why Sales is the Apex Predator of Skills

Episode 19: Alex Lieberman (@businessbarista) was never trained in sales, yet forced to become a salesperson through the journey of his business building. Why? Because it’s the skill that will ultimately grow your business. Here are 8 strategies that any person can use regardless of your sales level. 

Timestamps:

(01:55): Tip #1 - Do your homework

(03:08): Tip #2 - Offense vs. defense

(04:07): Tip #3 - Use weaknesses to your advantage

(05:22): Tip #4 - Anticipate questions or concern

(07:02): Tip #5 - Treat customers as humans

(08:15): Tip #6 - Reflect back your understandings

(09:14): Tip #7 - Focus on strengths over competitors 

(10:23): Tip #8 - Set clear expectations

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Alex Lieberman (@businessbarista)

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