The Bottom Line

Woke or Broke?

07.14.2022 - By BBC Radio 4Play

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From Disney to the Halifax bank, companies are increasingly willing to take a stance on everything. But what is driving this trend and will it continue? Ultimately isn't it the job of a business to make money for its shareholders and not get involved in politics and contentious social issues? Evan Davis and guests discuss. GUESTS Nina Bhatia, Executive Director, Strategy and Commercial Development, John Lewis Partnership Ian Leslie, Journalist and Author of 'Conflicted' Becky Willan, CEO and Co-founder, Given Agency Nicola Kilner, CEO and Co-founder of Deciem Producer: Julie Ball

Sound: James Beard

Editor: Jon Bithrey

Production Co-Ordinators: Siobhan Reed and Helena Warwick-Cross

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