On this week's episode of the Big Money Stylist Podcast, NBR® Educator Sarah Stephenson welcomes Licensed NBR® Artist Heather Ferrante onto the show! If you’re a Hairstylist, I want you to think back to when you first started. What made you decide to do hair? I bet you didn't decide to do hair to just be a slave behind the chair. That much is probably safe to assume. There is something SO empowering about going straight into the Academy from hair school. The biggest perk, you don’t have to go through all the bad habit-breaking things that are the hardest part. Not all of us get that privilege though, we have bad habits to break. We work long hours, we take all the clients, and we typically don’t have the greatest boundaries IF we have any at all. The biggest thing that is going to help you is making sure that you have a tribe behind your back and really helping youth succeed. Coming together as a tribe is one way to grow SO FAST... You want to surround yourself with people that are like you, people like are going to help lift you up & really help you to achieve those goals you’ve set for yourself. If you're ready to get out of your own way and be supported by the NBR® Tribe, then it's time to join us in education! Join the NBR® Online Course to dip your toe in the NBR® water OR jump all in with DKW® Styling Academy! Regardless, we're here to empower you. NBR® Online Course: https://nbr.education/lp/learn-nbr-today/ DKW® Styling Academy: https://nbr.education/lp/learn-nbr/

You Are In Your Own Way | BMS EP 218

Over ten years ago, Danielle K. White, owner of DKW® Styling Salon and creator of Natural Beaded Rows Extensions®, had the vision to bring value and purpose to Artists through the art of extensions and strategic business, marketing, and sales strategies.

Learn the mindset and strategies crucial to your career as an Artist, and be inspired by each episode to create the life you’ve always dreamed of.

Welcome to The Big Money Stylist Podcast!

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Check out the latest episode of the Big Money Stylist podcast for game-changing marketing tips tailored specifically for hairstylists! In a world where standing out is key, digital marketing has become a hairstylist's best friend. But with algorithms changing faster than a hair color trend, how do you keep up? This episode dives deep into salon marketing strategies that actually work, emphasizing the power of authenticity and consistency in your content. Discover why being true to yourself is the ultimate marketing tool. Whether you specialize in natural colors, fashion shades, or hair extensions, clarity is key to attracting your dream clients and setting yourself apart from the competition. Feeling lost in the digital marketing maze? Seek marketing coaching tailored for hairstylists, like the NBR Education 2-Day Hair Extension & Business Class. Learn not only the art of Natural Beaded Rows extensions but also essential business, marketing, and sales strategies to skyrocket your success. While Instagram is a powerhouse, expanding your reach across platforms like blogging, Pinterest, and YouTube can amplify your marketing efforts. Remember, it's not about overwhelming yourself with content creation. Start small, get comfortable, and watch your career flourish! But the ultimate marketing strategy? Building a community. Surround yourself with like-minded individuals through online programs or local networking to fuel your success. Unlock your full potential with these hairstylist marketing tips and watch your career soar to new heights! Follow NBR on Instagram: https://www.instagram.com/naturalbeadedrowsextensions Website:  https://nbr.education

Marketing Tips For Hairstylists

In this episode of the Big Money Stylist Podcast, Danielle K. White, the creator of Natural Beaded Rows (NBR) extensions and ISLA Hand Tied Hair, is joined by fellow stylist and salon owner Danielle Sprando. The conversation dives into the challenges and triumphs of becoming a new salon owner, the importance of effective communication and education with apprentices, and the ongoing journey of personal and professional growth. Danielle S. shares her recent experience of opening her salon and the goals she has set for herself, including becoming a better leader and mentor for her team. The discussion also touches on the value of setting realistic goals, the concept of living in "the gap" versus "the gain," and the significance of appreciating current achievements while striving for future success. Your Top 5 Action Items From this Episode: 1. Communicate Effectively: Whether you're working with clients or training apprentices, clear and detailed communication is key. Start practicing over-communication to ensure everyone is on the same page. 2. Set Structured Goals: Instead of vague resolutions, set specific, structured goals that align with your personal and professional aspirations. For salon owners, this might mean focusing on becoming a better leader and educator. 4. Appreciate the Present: While it's important to have future goals, don't overlook your current successes. Practice gratitude for where you are now and the progress you've made. 5. Seek Continuous Education: No matter how experienced you are, there's always room to learn and grow. Consider enrolling in advanced courses or workshops to refine your skills and stay updated with the latest industry trends. 6. Delegate with Oversight: As a salon owner, learn to delegate tasks effectively. If you're not keen on managing certain aspects of the business, hire someone with the right experience and establish regular check-ins to stay informed. ____________________ Let’s Connect... Education for Hairstylists ➜ https://nbr.education/#homepageopportunities Find an NBR Artist Near You! ➜ https://nbr.directory Subscribe to The Big Money Stylist Podcast ➜ https://open.spotify.com/show/5NLv7MjpFZv4pv7BPC9m2n?si=a90b3264580146d5 Instagram ➜ https://www.instagram.com/naturalbeadedrowsextensions ➜ https://www.instagram.com/isla.naturalbeadedrows

The Journey to Salon Ownership: Embracing Leadership and Continuous Growth

In this episode of the Big Money Stylist podcast, host Danielle K. White sits down with Jennifer Bomes, a Licensed NBR Artist and salon owner from Fort Collins, Colorado. They discuss the challenges and triumphs of being a salon owner, the importance of continued education, and the need to adapt to the ever-changing landscape of social media marketing. Jennifer shares her journey from working solo to opening her own salon and hiring new stylists. She talks about the overwhelming nature of managing multiple roles and the importance of delegating tasks to maintain a work-life balance. Danielle and Jennifer also touch on the significance of supporting each other as entrepreneurs, especially when both partners run their businesses. The conversation highlights the current state of the industry, where clients are more discerning about where they spend their money, and the necessity for stylists to elevate their marketing efforts beyond just posting pretty photos. They emphasize the need for a comprehensive approach that includes a strong online presence, positive reviews, and effective promotional strategies. Danielle and Jennifer also stress the importance of personal relationships, advocating for regular date nights to connect with significant others amidst busy entrepreneurial lives. Biggest Takeaways & Action Items For You! 1. Evaluate Your Marketing Strategy: Assess your current marketing efforts and identify areas that need improvement. Consider diversifying your approach to include email marketing, Pinterest, and other platforms. 2. Embrace Continued Education: Stay updated with the latest techniques and business strategies by enrolling in courses or attending workshops. Consider programs like NBR Education to enhance your skills. 3. Delegate and Build a Team: Recognize when you need help and delegate tasks to capable team members. This will allow you to focus on areas where you excel and grow your business more effectively. 4. Set Measurable Goals: Define clear, measurable targets for your business and track your progress. Adjust your strategies based on the results you achieve. 5. Prioritize Personal Relationships: Schedule regular date nights or quality time with your partner to maintain a healthy relationship outside of work. 6. Manage Seasons of Hustle: Acknowledge when you're in a period of intense work and plan accordingly. Ensure that your hustle leads to progress and avoid getting stuck on the "hamster wheel." Remember, building a successful salon business is about more than just hair—it's about personal growth, strategic planning, and creating a life that balances professional success with personal fulfillment. ____________________ Let’s Connect... Education for Hairstylists ➜ https://nbr.education/#homepageopportunities Find an NBR Artist Near You! ➜ https://nbr.directory   Instagram ➜ https://www.instagram.com/naturalbeadedrowsextensions ➜ https://www.instagram.com/isla.naturalbeadedrows

Building Your Brand and Balancing Life as a Salon Owner

Get ready for an incredible episode this week of the Big Money Stylist podcast as Danielle sits down with the fabulous Austen Greer, a hairstylist whose journey from a small town to the big city is nothing short of sensational. Austen spills the tea on her move from a small Louisiana town to the big city of San Antonio, Texas, seizing the chance to skyrocket her career during the rollercoaster that was the COVID-19 pandemic. Hold on to your hairbrush as Austen shares her experience of joining the NBR (Natural Beaded Rows) Academy, turning her income into a success story within just one year. They spill the secrets on putting in the work, being strategic with social media, and rocking the blogging game. Austen's advice on finding your target audience and speaking authentically will have you ready to slay your own styling game. But it's not all glitz and glamour! Austen gets real about the challenges faced when moving to a new city – the loneliness, the self-discovery at conventions, and the humbling realization that growth is a lifelong journey. Austen spills the tea on dropping ego and seeking help, both in life and business, making this episode a must-listen for anyone on the path to success. Get ready to be inspired as Austen's passion for hair and its transformative power shines through every word. They share heartwarming stories of boosting confidence and changing lives through hairstyling. Austen's journey is a testament to the fact that with grit and determination, success knows no bounds, regardless of where you start. Whether you're a fellow stylist craving inspiration or just someone intrigued by the magic of transformation, this episode is your ticket to a world where dreams are styled into reality. Get ready to be motivated, entertained, and inspired to chase your goals and embrace every opportunity that comes your way!  ____________________ Let’s Connect... Education for Hairstylists ➜ https://nbr.education/#homepageopportunities Find an NBR Artist Near You! ➜ https://nbr.directory Subscribe to The Big Money Stylist Podcast ➜ https://open.spotify.com/show/5NLv7MjpFZv4pv7BPC9m2n?si=a90b3264580146d5   Instagram ➜ https://www.instagram.com/naturalbeadedrowsextensions ➜ https://www.instagram.com/isla.naturalbeadedrows

How a Small Town Six-Figure Stylist Moved To A New City & Doubled Her Income

Get ready to supercharge your client consultations in the latest episode of the Big Money Stylist podcast!   Join Danielle K White and Licensed NBR Artist Ashley Phillips, as they spill the secrets to mastering the art of client consultations. Hailing from the vibrant Bespoke Extension Lounge in Burbank, California, Ashley brings a wealth of experience and a touch of artistic flair to the conversation. In this episode, dive deep into the world of meaningful client connections and discover why understanding your clients' needs is the ultimate game-changer. Ashley shares her journey as a licensed artist, offering priceless insights into the nuances of successful consultations. But that's not all – the hosts get real about the magic ingredient that transforms any salon visit into an unforgettable experience: positive client interactions. Whether you're a seasoned pro or just starting in the industry, this episode is your golden ticket to mastering consultation strategies and elevating your client interactions to a whole new level. Don't miss out – hit play now and soak in the wisdom to revolutionize your approach to client consultations! 

You Are In Your Own Way | BMS EP 218

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