In this episode of The Website Success Show, host Jules White tackles the age-old question: Should you create content first or focus on SEO first? She explores the pros and cons of each approach, highlighting the importance of having a well-defined content strategy and understanding search intent before diving into content creation.

Jules explains how a hybrid approach, combining both content and SEO considerations, can be the most effective way to optimize your website for search engines and attract more organic traffic. She also discusses the importance of keyword research, creating cornerstone content, and improving the user experience of your website.

Key Takeaways:

• Content vs. SEO: The Chicken and Egg Dilemma: Discover why prioritizing one over the other can lead to wasted effort and missed opportunities.
• The Hybrid Approach: Learn how to combine content creation and SEO strategy for optimal results.
• Understanding Your Audience: Get clarity on who you're trying to reach and what they're searching for online.
• Content Strategy Essentials: Understand the importance of defining your core topics and creating a content plan.
• Optimizing Existing Content: Discover quick wins by improving the SEO of your current website pages and blog posts.
• User Experience Matters: Create a website that is easy to navigate and provides a positive experience for visitors.

For 1:1 help with creating a content strategy and SEO plan tailored for your business and goals, book now for a free discovery call with Jules.

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