Mastering the Business of Yoga

038: Digging Deeper into the Business of Yoga with Laura Fraser


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Laura Fraser is a yoga teacher for Power Yoga Canada, works in marketing, and is passionate about calligraphy. She also runs a website called Little Black Leggings, where she explores the marketing + business side of yoga.

On this episode, Laura shares her journey as a yoga teacher, and how because she never felt like teaching a ton of classes was right for her, she's branched out to pursue her other passions alongside yoga - marketing + calligraphy. We also dive deep into the business of yoga, from finding your rate as a private yoga teacher, to getting comfortable asking for money, to developing your authentic brand online and learning to turn your social media into a story of who you are.

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Mastering the Business of YogaBy Amanda Kingsmith

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