The Revenue Lab

#07 Growing from $0.5M to $5M in ARR with less trial & error - Björn Schäfer, Founder & GTM Advisor at Rowing8


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Björn gives valuable insights into growing SaaS companies to their first 5M, while shedding light on how to find Product Market Fit, and what Björn calls ‘Product Segment Fit’. 

What you’ll learn in this episode:

  • Why is Björn focused on the phase 0.5-5M?

  • How to find Product Market Fit

  • How to know you’re ready for expansion & find Product Segment Fit

  • You can find more information about Björn here:

    https://www.linkedin.com/in/bjoernwschaefer/ 

    RevOps Letter: ⁠https://www.getweflow.com/revopsletter⁠ 

    Janis on LinkedIn: ⁠https://www.linkedin.com/in/philippstelzer/  ⁠

    Philipp on LinkedIn: ⁠https://www.linkedin.com/in/janiszech/  ⁠

    Weflow: ⁠https://www.getweflow.com/⁠ 

    Markers:

    (00:00:00) Why the phase 0.5-5M ARR?

    (00:03:34) How do you define Product Market Fit?

    (00:05:52) What is Message Market Fit & how do you improve it?

    (00:13:32) What is Product Segment Fit & how do you achieve it?

    (00:15:56) Signs for missing Product Segment Fit

    (00:22:46) Signs for revenue expansion

    (00:29:35) How to quantify your solution

    ...more
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