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We dig into the rise of THC beverages from dispensary side racks to big-box end caps, then peel back how Uncle Arnie’s raised $7.5M, built distribution state by state, and scaled a team while staying scrappy. Theo shares lessons on dosage, education, and why focused markets beat scattershot launches.

• Target’s Minnesota pilot and retail data signals
• Ohio’s 90-day hemp ban and policy risks
• Uncle Arnie’s Series A and investor sentiment shift
• Dispensary versus hemp channels by dosage
• Distribution selection and portfolio discipline
• Merchandising strategy for cans and shots
• Education programs for staff, retailers, and consumers
• Scaling leadership, hiring, and culture
• Predictions on national distributors and retailer pilots

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Your hosts are Ben Larson and AnnaRae Grabstein.

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