Adam Morgan is an Executive Brand and Creative Leader with experience in creativity, strategy, and storytelling for 27 years. In 2020, AdWeek named him one of the “Creative 100”—the top inspiring creative minds in marketing, media, and culture—in the world. He’s the author of the book, “Sorry Spock, Emotion Drives Business,” that proves the value of creativity and design with hard science. He’s a keynote speaker at conferences and events on the topics of creative leadership and content creation. And the host of the video podcast, Real Creative Leadership, that offers inspiration and guidance on the day-to-day job of being a creative leader. 

Currently he is the Senior Director of Brand and Creative at Splunk—leading brand strategy and campaigns as well as all creative content and design systems. Before Splunk he was an Executive Creative Director at Adobe for eight years, and an ECD and CD at several international ad agencies, delivering award-winning advertising and campaigns. He was named a 40 under 40 business leader by Utah Business Magazine, and Utah Ad Professional of the Year in 2014. And he’s one of the few creative leaders to have a master’s degree in marketing strategy from Northwestern. To read one of his articles on data-driven creativity, you can visit his magazine “The Creative Machine” on Medium. Or learn more about his book and speaking topics at adamWmorgan.com.

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In our 2024 report we outlined why I believe we are in the beginnings of a fourth wave of in-housing creativity.

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