In this episode, I discuss the 7 "P's" of jewelry marketing and why you need to not only familiarize yourself with them but also use them to regularly reevaluate your jewelry marketing strategy and your business processes. If you're stuck in a rut with your sales, or you're struggling to reach and/or convert customers in your target market, then making small adjustments to any one or more of the 7 "P's" may give you the boost you need to see improvements. Listen now.