In today’s digital marketing world, converting a visitor into a customer is one of the most coveted things. Every webpage owner yearns to have everyone click on their ad to develop enough interest in the product/service offered, sign up for the newsletter, or make an order. Landing pages are the first punch in running a successful digital marketing campaign. It is one thing to have landing pages and yet another to have landing pages that convert your web page visitor into a buying client. A landing page is only successful when it has an established audience and a call to action. 

In this episode, you will learn from our guest expert that making a successful landing page does not just entail creating it and then sitting back and hoping for the best. You will need to follow it with a selection of best practices to get the very most out of your landing page. 

Learn from digital marketing expert Alisha Conlin-Hurd how to build a functional landing page that attracts visitors and turns them into paying customers.

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