Start-up marketing stories: The Marketing Hustle

#16: How Mamamade beat the algorithm with organic social


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with Sophie Baron, Co-Founder of Mamamade 

Mamamade is a DTC brand you will definitely have heard of if you have young kids! They cater to the new generation of parents, creating home-cooked, organic, plant-based, flavourful and healthy for tiny foodies. Sophie shared how Instagram was the rocket ship behind their growth and how marketing might not be all it seems when you start out as a Founder…

Things we cover in this episode:

How they got started on Instagram 

Why TikTok is the highest converting channel


How to hire a marketing team

What's next for the husband and wife team 

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Start-up marketing stories: The Marketing HustleBy Lottie Unwin


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