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Marketing isn't always important. There are times when it's hard to keep the product in stock or when you just don't get a break because it's so busy. Golf is experiencing that right now during the COVID pandemic. Marketing golf right now isn't as important, or so it seems. However, now is the time to be laying the foundation for meaningful, impactful marketing down the road.
Create great experiences today. Remind your customers and members of them later.
By Jim Hope & Roger KingkadeMarketing isn't always important. There are times when it's hard to keep the product in stock or when you just don't get a break because it's so busy. Golf is experiencing that right now during the COVID pandemic. Marketing golf right now isn't as important, or so it seems. However, now is the time to be laying the foundation for meaningful, impactful marketing down the road.
Create great experiences today. Remind your customers and members of them later.