The Savvy Seller with Kristen Doyle

20. Making the Most of Your Email Marketing with Melissa Seideman [Email Series]


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How confident are you in your email marketing methods? If you’ve been a TPT seller for awhile, then you’ve likely heard about how important email marketing really is. It’s a platform that can be leveraged to build relationships with your ideal customers, and ultimately increase your sales. To put it simply, email should be at the top of your list of marketing priorities.

Sometimes, however, we aren’t utilizing it as much as we could be and it just feels like yet another thing that you have to do each week. Or maybe, you’re so overwhelmed by it that you aren’t using it at all. Melissa Seideman is here today to turn things around and help you finally find success with email marketing.

Melissa is an expert in email marketing for teacher authors and is answering your burning questions like, How often should you email your list? Is it okay to have multiple links in the same email? What’s a good way to leverage a sudden influx of subscribers on your list?

And of course I’m asking Melissa the big question - How do you get subscribers to actually open your emails and click on your links?!

This conversation is full of so many helpful takeaways. By the end, you just may find yourself excited to go write that next email! Tune in next week for part 2 of our email series.

2:44 What sellers should be looking for when choosing an email platform, plus Melissa’s top recommendations
7:07 Recommendations for sellers who want to start an email list but don’t have a website
8:24 Melissa’s best tips on effective email marketing for teacher authors
11:08 How to convert emails into sales [Melissa’s rule of 3]
14:50 What to write in your emails when you feel like you have nothing to say
19:44 Melissa answers rapid fire questions from teacher sellers like you!

For the transcript and show notes, head here: https://kristendoyle.co/episode20

Feeling overwhelmed by all the things you think you need to do to grow your digital product business? Take the Savvy Seller Quiz and find out exactly what to focus on right now to actually move your business forward. 

 ➡️ Take the quiz at savvyquiz.com

Check out my Everything Page at https://kristendoyle.co/everything

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The Savvy Seller with Kristen DoyleBy Kristen Doyle, TPT seller, SEO coach, and web designer

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