AHDB Food & Farming

203: Consumer behaviour- What are its current biggest influencers?


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John Bates recently caught up with Kim Malley (Senior Analyst within AHDB's Consumer Insight team) and Sarah Baker (Economist for AHDB).

They discussed the latest changes in consumer behaviour and how views have shifted throughout the year. 

Key issues such as COVID-19 and Brexit were on the agenda, with both our experts providing updates on the role they've played in recent times in affecting consumer behaviour.  

Webinars

Tuesday 20 October 2020 - A changing market landscape in the dairy industry: What behavioural changes has Coronavirus driven? Sign up here.

Wednesday 21 October 2020 - A changing market landscape in the potatoes industry: What behavioural changes has Coronavirus driven? Sign up here.

Thursday 22 October 2020 - A changing market landscape in the red meat industry: What behavioural changes has Coronavirus driven? Sign up here.

Tuesday 10 November 2020 - A changing consumer landscape: How have consumer attitudes towards dairy shifted during the coronavirus pandemic? Sign up here.

Wednesday 11 November 2020 - A changing consumer landscape: How have consumer attitudes towards fresh produce shifted during the coronavirus pandemic? Sign up here.

Thursday 12 November 2020 - A changing consumer landscape: How have consumer attitudes towards red meat shifted during the coronavirus pandemic? Sign up here.

Useful Resources

AHDB's latest Brexit-related information

Characteristics of top performing farms information

FarmBench information






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AHDB Food & FarmingBy Agriculture and Horticulture Development Board