On this episode of the Infinite Franchisee® Show, April Porter explores how our subconscious programming can dictate our actions—and sometimes hold us back from reaching our full potential. From skipping opportunities due to assumptions about cost or difficulty, to repeating habits that don’t serve us, April explains why conscious awareness is key to making better decisions in business and life.

You’ll learn:

• How to spot subconscious assumptions in the moment

• Strategies for breaking old patterns and taking intentional action

• Why practicing conscious decision-making is essential for business growth

• How developing this mindset can help you seize opportunities you might otherwise miss

Plus, don’t miss April’s special segment on the Infinite Franchisee® Conference, where business owners gather to learn strategies for scaling, leading teams, and growing revenue—all in a hands-on, actionable environment.

Learn more about the conference and get your tickets here. Use code PODCAST for a discount.