The Found Podcast with Molly Knuth

224: Tradition Keepers & Memory Makers: The Power of Friendship Rituals for Ambitious Women


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This week on The Found Podcast, we're diving into the heart of friendship — the kind that's rooted in laughter, ritual, and showing up for each other year after year.

As ambitious women, it's easy to let work and responsibilities crowd out connection. But our friendships, the chosen families we build, are what keep us grounded, joyful, and human. In this episode, I'm sharing stories of the traditions that have kept my friendships alive through every season of life, from Christmas candy-making and cookie swaps to spontaneous "meet the baby" dinners and annual scavenger hunts.

We'll also explore what the research says about why rituals matter and how you can start or sustain your own.

Because years from now, it won't be the to-do lists we remember. It'll be the people we gathered with along the way.

What You'll Hear in This Episode:

  • Why friendship is a choice, and how to intentionally invest in it

  • The story behind Molly's 16(ish)-year Christmas candy-making tradition

  • How shared rituals create meaning, stability, and belonging

  • The difference between everyday rituals, seasonal traditions, and life milestone moments

  • Practical ideas for creating simple, sustainable traditions with friends

  • Why connection (not perfection) is what keeps friendships thriving

Key Quotes:

"You won't remember your to-do list five years from now. But you'll remember the time you spent gathered with the people you love."

"Rituals and traditions don't have to be fancy — they just have to be meaningful."

Resources & Links:

  • Awake by Jen Hatmaker — a recommended read on friendship, resilience, and community

  • The Psychology of Rituals

  • Thriving Together: The Benefits of Women's Social Ties
  • Follow Molly on Instagram: @mollyknuth

  • Join the conversation and get updates via The Found Field Notes

...more
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The Found Podcast with Molly KnuthBy Molly Knuth

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