Early Childhood Business Made Easy

3: Ensure Your Business Profit Success is Working Even When You Are Not with Peake Creative’s 5 Step Sales Process


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Episode 3 - How to Ensure Your Business Profit Success is Working Even When You Are Not with Peake Creative’s 5 Step Sales Process

In episode 3, I’m going to walk you through how to create an irresistible sales process: one that defines your school or play cafe, what your services are, and anything extra in an enticing and exciting way. I’ll also show you, step by step... by step, how to set up a conversation that will dismantle your potential customer’s objections, answer their questions, and convince your future families that this is exactly where they need to be. I’ll give you a proven 5 step process that eliminates the guesswork — and converts your potential customers into paying families. 

You’re doing big things and impacting the lives of little people, and I’m excited to watch you take control of the chaos and grow your business, which starts with mastering your sales process. To help you grow your families, I’ve put together some of the most effective ways that I have increased my families when I was first starting out until today, 15 years later. This 5 step sales process is effective and has not only worked for me, but for many others. 

I am going to show you exactly how: 

  1. the simple, Peake Creative 5 Step Sales Process can work for you, 
  2. how to implement it in your school or play cafe, and 
  3. how to use your new sales process to coach your team’s performance to ensure their success. 

The 5 steps we are going to review today seem super simple. They are! But awareness is key. You will convert more families into paying customers when you make all 5 steps part of your selling process. 

They are: 

  1. Engage and Greet the Customer. 
  2. Establish Trust. 
  3. Address Concerns. 
  4. Demonstrate Value.
  5. Closing Organically.

Here’s the deal, I know that these strategies work... if you commit to them! Just like growing a business requires effort and commitment to become successful -- growing your families means that you have to play full out, give it your all, and put the necessary processes in place to achieve big, bold things! 

I hope you enjoyed the podcast. If you found some valuable tips, please go to the Apple podcast app, and leave a review. It would mean the world to me! 

Visit our Peake Creative Facebook page to learn more about our wonderful community and don’t miss out on lots of downloadable freebies! 


We help early childhood business owners ditch the chaos and lead with confidence. With actionable strategies and time-saving tools, you can grow your revenue, inspire your team, and create a thriving business—without sacrificing the life you love. Ready to make it happen?
Visit kelleypeake.com and take the first step toward your dream business today!

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Early Childhood Business Made EasyBy Kelley Peake

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