But I’m here to tell you—it’s not. It’s possible. And it’s so worth it.

For me, and for the moms I work with, building simple, aligned businesses has been one of the most empowering things we’ve ever done. We feel happier. Healthier. More motivated. We’re better moms, better partners, and just better humans overall.

Because when your cup is full, it spills over into every part of your life.

In this episode, I’m pulling back the curtain on what it really looks like to build a business in tiny pockets of time. I’m sharing how I started my business from parking lots during hockey practice and why those small, messy steps were 100% worth it.

You’ll walk away knowing:

• How just 15 minutes of focused action can change everything

• Why you don’t need to be everywhere online (and where to focus instead)

• The truth about building an audience (hint: it doesn’t have to be big!)

• Why messy action is still action—and why it’s the secret to building momentum

If you’re dreaming of something more but feel stuck in the busyness of mom life, this episode will show you that it’s possible to start small and build something real.

Because it’s not about finding more time—it’s about using the time you already have.

What You’ll Walk Away With:

• How to find and use small pockets of time to build your dream business

• Why 15 minutes of focus is more powerful than you think

• How to show up online in a way that feels easy and authentic

• Why you don’t need a big audience—just real conversations

• The truth about messy action and how it leads to momentum and growth

Quick Takeaways You Can Use Today:

1. You don’t need hours a day—just 15 minutes of focused action. Think of how fast you clean your house when someone’s on their way over. That’s the kind of energy you need to bring to your business.

2. Show up where it feels natural. If you love talking, make a quick video or send voice messages. If you love writing, stick to posts and captions. Your strength is your superpower.

3. You don’t need a big audience—just real conversations. Imagine 50 people showing up at your house. That’s a lot of people paying attention. Focus on who’s already engaging with you.

4. Messy action is still action. Every awkward post, every scary step adds up. That’s how confidence is built.

My Simple Challenge for You:

• Carve out one 15-minute block this week to work on your business.

• Post one simple offer or talk about how you can help.

• Focus on one real conversation with someone already engaging with your content.

You don’t need to overthink it. Just show up and take one tiny step. That’s how momentum starts.

Loved This Episode? Here’s How to Keep Going:

1. Share it with a friend who’s dreaming of starting a business but feels stuck in the busyness of mom life.

2. Leave a quick review—your words help this show reach more moms who need to hear this encouragement.

3. DM me on Instagram @allisonmarketti and tell me your biggest takeaway. I love hearing from you and cheering you on.

What’s Next?

Make sure you hit subscribe because next week we’re talking about soulful selling—how to sell in a way that actually feels good. No sleazy tactics. No pushy conversations. Just selling in a way that feels authentic, natural, and aligned with who you are.

You won’t want to miss it.