Afrobility: Africa Tech and Business

#3: Transsion (Tecno, Infinix & Itel) - From Shenzhen China to dethroning Samsung & Huawei to become Africa's top phone seller

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Overview: Today we’re going to talk about Transsion - The Chinese phone manufacturer that has sold the most phones in Africa since 2017. We’ll discuss its early history, entry & success into Africa, progress in other developing markets, eventual 2019 IPO & Transsion's future outlook

 

Companies discussed: Transsion (Tecno, Infinix and Itel), PalmPay & Jumia

 

Business concepts discussed: Customer segmentation, product localization & revenue diversification (hardware vs services businesses)

 

Conversation highlights:

  • (00:33) - Transsion: Founding and early history
  • (03:20) - Entry into Africa and design changes for the African market
  • (11:10) - Transsion’s focus on hardware and building services (Payments and Music)
  • (11:30) - Transsion’s Boomplay Music service
  • (17:30) - Transsion’s hardware business
  • (18:30) - IPO
  • (24:06) - Transsion Post-IPO performance 
  • (27:10) - Bankole’s overall thoughts and outlook
  • (39:35) - Olumide’s overall thoughts and outlook

    •  

    Olumide’s recommendations & small wins:

    • Recommendation: Blitzfail: How Not to Go off the Rails (by David Sacks) 
    • Recommendation: The Deep Reset (by Cal Newport)
    • Recommendation: Location & Work (by Fred Wilson) 
    • Recommendation: Poor Charlie’s Almanac (by Charlie Munger)

      •  

      Bankole’s recommendations & small wins:

      • Recommendation: A Man for all Markets (by Ed Thorp)

        •  

        We’d love to hear from you. If you have feedback, topics you’d like to hear, or just want to say hello, please email [email protected]


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        Afrobility: Africa Tech and BusinessBy Olumide Ogunsanwo and Bankole Makanju
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