The Innovator Success Series is a collection of interviews diving into how smart innovation leaders at top companies are shaping the future. In this episode of the TomorrowZone® Catalyst Podcast, host Deb Reuben sits down with Scott Keenan, SVP of Product Innovation at Customers Commercial Finance, to explore the transformative power of customer-centric innovation. Scott shares his journey from cold-calling to becoming a product leader and how psychological safety within teams fuels creative problem-solving. Learn why aligning innovation with customer impact can be the game-changer for your business and how strategic risk management can drive sustainable growth. If you're a leader looking to shape a more awesome future, this conversation is packed with insights to challenge your thinking and inspire action.

Scott Keenan is a visionary product leader specializing in creating transformative digital solutions for the financial services industry. As Senior Vice President of Product Innovation at Customers Commercial Finance, LLC, Scott leads initiatives that enhance customer experiences, support business growth, and optimize risk management. With a proven track record of driving award-winning innovation at CIT/First Citizens Bank, Scott's expertise bridges technology and strategy, earning recognition such as the FinTech Breakthrough Awards for Business Lending Innovation. An Advanced Certified Scrum Product Owner, he applies agile methodologies to fuel iterative progress and deliver impactful results. Scott's passion for leveraging technology to solve complex challenges positions him as a thought leader reshaping the future of equipment finance.

Connect with Us: Scott Keenan on LinkedIn: Scott Keenan | LinkedIn Customers Commercial Finance Website: Customers Commercial Finance Deb Reuben on LinkedIn: Deb Reuben | LinkedIn TomorrowZone Website: TomorrowZone