Aël Guégan is the Partnerships Executive at Soundcharts, where he blends design and data to empower artists with clear, actionable insights. A former radio professional turned analytics innovator, Aël helps artists, labels, and managers make smarter creative and business decisions using real-time performance tracking. From radio spins to social trends, he transforms complex data into meaningful strategy. When not building dashboards that decode the industry, Aël can be found singing operettas in Paris or spearfishing along the Brittany coast.

In this episode, learn how to use data as a creative ally—not a burden—to grow your music career with confidence.

Key Takeaways:

• How indie artists can use analytics to plan smarter releases and reach new audiences.
• Why understanding your data helps you pitch more effectively to labels and media.
• How tools like Soundcharts simplify complex metrics into actionable growth strategies.

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→ Learn more about Aël and explore Soundcharts at soundcharts.com.

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