From battlefield to backcountry, Cryptek Clothing emerged from the mind of a passionate hunter and former Apache helicopter pilot who saw untapped potential in bringing military-grade features to hunting apparel. In this captivating conversation, founder Butch shares the extraordinary journey that transformed a 25-page business model into a revolutionary hunting brand.

Growing up on an Idaho ranch where hunting wasn't just recreation but essential for filling the freezer, Butch's deep connection to hunting culture merged with his military experience to create something truly unique. While deployed during the War on Terror, he observed rapid advancements in special operations apparel and envisioned bringing those innovations to civilian hunters. What followed was an unexpected adventure into the heart of military camouflage development.

The most fascinating revelation comes when Butch details Cryptek's participation in the US Army Camouflage Improvement Effort. As essentially a two-man operation competing against billion-dollar companies with massive development teams, Cryptek made it to the final four selections from over 60 applicants. Their innovative pattern, inspired by the three-dimensional aspects of military camouflage netting, underwent sophisticated testing including retina-tracking technology that measured how quickly soldiers could spot targets. Today, Cryptek stands as the only hunting camouflage in the civilian market extensively tested by the Department of Defense and used by special operations units worldwide.

Beyond just patterns, Cryptek's technical features showcase the practical benefits of military-inspired design. Their layering systems account for the active hunter's changing exertion levels, with proprietary membranes and treatments rivaling any brand in the industry. The conversation also explores fascinating cultural differences between American and UK hunting styles, from clothing preferences to field techniques, and how these insights shape Cryptek's evolving product line.

Discover why passionate hunters worldwide have embraced Cryptek, from their performance in extreme Scottish weather to unexpected adoptions in lifestyle markets. Use promo code GIBBON10 when purchasing any Cryptek clothing to support the Outdoor Gibbon podcast and experience military-grade hunting innovation for yourself.

 https://kryptek.co.uk/ 
 

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