Above The Bar Copy Podcast

#38 - On target audiences & niching and how you (the biz owner) fit into the mix


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Hey everyone! Today’s episode is a different, off-the-cuff format :). It’s my personal story on ‘niching’ as a business owner – and spoiler, for me niching is ongoing and messy. But I am slowly (after 2+ years in the game full-time) starting to see the heart threads of my niche come forward. 

Tune in if you’ve ever struggled to niche, find your ‘why’ story, or really understand and articulate your connection with your target audience. 

Links from the show:

Not Your Mama’s Newsletters - Weekly email newsletter templates + prompts

Follow me on Instagram: @jennyrothcopywriting

Visit my website: www.jennyrothcopywriting.com 

Ready to outsource your copy? Get in touch! 

Don't forget: Win a copy audit giveaway by leaving a 5-star positive review on this show and emailing me at [email protected] with a screenshot of that review. Winners are drawn monthly, and your name will stay entered until you win!

Thanks for listening! :)


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Above The Bar Copy PodcastBy Jenny Roth

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